YouTube Marketing with Dekker
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- Curriculum
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Master YouTube marketing with a former Global Brand Manager for PlayStation & Vice President of Marketing for a Google accelerator startup.
Learn the secrets of YouTube fame from marketing superstar Dekker Fraser. He has over 1/2 million enrollments. His brands were reviewed by top influencers including the #1 YouTuber PewDiePie. His colleagues include a YouTuber who suddenly hit 8,000,000 subscribers with videos garnering 80 million+ views. Dekker is regularly solicited for brand partnership deals, partnerships, and more.
Dekker is the author of numerous marketing books, was a college digital marketing instructor & has an MBA from the #1-ranked business school for marketing, Philip Kotler’s Kellogg School of Management.
The following course presents evidence-based advice on how you too can become famous through YouTube marketing.
Learn how to become a famous influencer through YouTube or grow your corporate brand.
YouTube Marketing Course Udemy (Key Topics for YouTube Marketing & Advertising):
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YouTube marketing
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YouTube automation
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YouTube SEO
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YouTube advertising / ads
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YouTube video editing
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YouTube optimization
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YouTube audience growth
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How to become famous on YouTube
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How to advertise and generate sales through YouTube advertising
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The science of fame
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How to grow your channel quickly
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Secrets of YouTube superstars I know personally
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Organic & paid growth
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YouTube marketing mistakes
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How to master YouTube as the second largest search engine
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10YouTube Ad Types, Objectives & Campaign SubtypesVideo lesson
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11Creating a YouTube Ad Campaign 1Video lesson
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12Video Views Campaign Instructions (For Social Proof Only)Text lesson
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13Video Views vs. Awareness ReachVideo lesson
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14Royalty-Free Music & Sound Effects for YouTube VideosText lesson
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15Placements, Keywords, Topics & Negative TargetingVideo lesson
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16Keyword TargetingText lesson
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17YouTube AudiencesVideo lesson
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18Custom Audiences YouTubeVideo lesson
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19Combined Audiences YouTubeVideo lesson
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20Audience Manager YouTubeVideo lesson
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21AudienceQuiz
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22YouTube Audience ManagerText lesson
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23YouTube Ad Campaign to Get SubscribersVideo lesson
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24Experiment YouTube Video AdsVideo lesson
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25A/B TestQuiz
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26Filter Mistakes YouTube UIVideo lesson
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27Auditing Video PlacementsVideo lesson
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28RecommendationsVideo lesson
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29Video Auditing & AnalyticsVideo lesson
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30YouTube Campaign ExampleVideo lesson
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31Changing Device PlacementsText lesson
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32Changing Country WeightingText lesson
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33Low Impressions & Poor Channel PlacementsVideo lesson
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34Premium PlacementQuiz
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35Quality Assurance - Excluding from CampaignVideo lesson
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36Comparing VideosQuiz
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37Topic Exclusions on YouTubeVideo lesson
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38The Biggest Challenge [Junk Inventory]Text lesson
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39YouTube Ads Targeting SummaryVideo lesson
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40Auditing Your YouTube Advertising CampaignsVideo lesson
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