Etsy: The Ultimate Guide to Boosting Your Business
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- Curriculum
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Do you want to set up your online shop and begin selling products? Are you looking for a huge potential customer base all over the world? Then Etsy is your can’t-miss opportunity!
My name is Julia Gubanova and today I’ll teach you how to work with the Etsy marketplace. I’m a marketer and an Etsy promotion specialist, who advises individual entrepreneurs and companies on business development in B2C markets. I work as a Chief Marketing Officer at YS-ART and I have no doubt that my extensive background and expertise in the field will help you start selling successfully on Etsy.
What will you learn in this course?
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After completing this course, you will know how to work with Etsy Marketplace: from designing a shop’s appearance to filling out listings and shipping profiles.
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Explore valuable features of Etsy and learn how these benefits will help you earn money.
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Get the hang of Etsy analytics and start using Google Analytics for your shop.
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Learn how to work with SEO for your Etsy shop.
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Find out how to promote your Etsy shop on social media.
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Get to know about other advertising strategies for your business.
Learn more about the benefits and functions of Etsy quickly and with pleasure.
What do we offer in our course?
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Structured lessons with example questions
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Checklist for listing and client portrait. Holiday Calendar.
Why should you choose this course?
Why should you choose us over other online Etsy courses?
You will have the opportunity to learn about Etsy from the top internet marketing professionals.
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We are industry experts! WebPromoExperts has over 12 years of experience in internet marketing. Our agency is a Google Premier Partner and a Facebook Marketing Partner.
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I have personally obtained a vast number of digital marketing qualifications and certifications such as Google Analytics Individual Qualification, Google Ads Individual Qualification, Bing Ads Accredited Professional, Search Ads 360 Certified, and others.
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During our career, we have launched over 1,500 successful marketing strategies and marketing campaigns.
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More than 355,000 internet marketers have enrolled in our online courses.
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Our internet marketing courses are easy to understand. We train specialists for strategy, digital agency management, SMM, SEO, content marketing, PPC advertising, SERM, email marketing, web analytics, and other areas of digital marketing.
What else do you get?
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Lifetime access to the course and its updates
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A certificate from Udemy upon completion of the course
Should you be worried?
Sign up now! Every second you wait can cost you customers and sales!
This course comes with a 30-day money-back guarantee!
Click the “take this course” button to start preparation today!
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2What is sold on Etsy?Video lesson
What to sell and what not to sell on Etsy. Tips on how to hoose a niche.
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3Analysis of Target Audience and CompetitorsVideo lesson
Scheme to find out who your target audience is. Algorithm of competitor analysis.
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4How to Design Your Shop’s AppearanceVideo lesson
Practical lecture on how to create the appearance of your shop. Tips on how to write buyer policies and a letter from the owner.
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5How the Marketplace Search Algorithm WorksVideo lesson
Factors that affect search results formation (click rate and conversion rate). Specifics of an Etsy search algorithm.
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6Recent Changes in the Search Algorithm: What to ConsiderVideo lesson
Overview of the latest Etsy updates in the search algorithm.
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7Selection of Keywords for the ShopVideo lesson
Practical lecture on how to use Erank service to collect data.
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8Keyword Research Tips for Your Etsy ShopVideo lesson
Recommendations on how to conduct thorough keyword research with the help of the tool for Etsy SEO.
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9Semantic Core ClusteringVideo lesson
How to break down queries into thematic groups.
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10How to Name the Sections of Your Shop and How Many There Should BeVideo lesson
Naming from the search algorithm's perspective.
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11How to Take a Good Product Photo that Will Help You Sell MoreVideo lesson
Requirements for the photos in your product card. How to Upload and Crop Photos and Videos
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12How to Write the Title of the ListingVideo lesson
How to create a listing using relevant keywords. Types of title format.
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13Filling Listing Attributes - Where It is and Why It is NecessaryVideo lesson
Practical lesson on how to fill in the fields of the listing. Screencast on how to do it step by step.
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14How To Write a Product DescriptionVideo lesson
Points to include in the description. Formatting.
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15Product Variations - What They Are and How to Set Them UpVideo lesson
Practical lesson on how to set up product variations.
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18How to Use Search AnalyticsVideo lesson
Pros and cons of the analytics tool on the Etsy marketplace.
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19Connecting Google Analytics to Your ShopVideo lesson
Practical lesson on how to use this tool and which indicators to look at.
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20How to Work with Google Analytics Data in the Context of an Etsy ShopVideo lesson
How to analyze data, and how to apply it in the process of shop promotion.
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