The Ultimate Freelance Writing Bootcamp: From Zero to Hero
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This complete freelance writing course will teach you everything you need to know to start and scale a successful freelance business.
Almost half of all Americans have a side hustle and for good reason. It’s a fantastic way to advance your career, pursue a passion, and make a healthy amount of cash (nothing wrong with that).
However, not all gig jobs are created equal. You could spend hours every day away from your home stuck in the car as a driver, or you could type, type, type from the comfort of your home and make an impressive living.
The choice is yours.
There’s no right answer, but if you’re looking to transform black words on a digital screen into a viable income stream, then you’ve come to the right place.
All You Need Is a Computer and a Passion for Words
Getting started with freelance writing is simple, but there are a few challenging roadblocks that prevent most writers from taking their writing career from novice to specialist to prodigy.
Trust me—I’ve been there.
I ground out the early years of my freelance career in an inefficient, unsustainable, and (in retrospect) downright embarrassing manner—and I want to help you avoid the same mistakes I did.
Now, I’m cranking out a part-time freelancing income that’s on track to surpass my full-time salary, and I’m doing it without sacrificing quality for any parties. Plus, I have a 2-year old and a 6-month old. I don’t say this to brag—not at all. I mention this so that’ll you have the confidence to know you can do this!
If I can, anyone can.
What You’ll Learn From This Course:
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Discover the simple secrets to becoming a writer worth hiring
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Learn how to score your first gig, and (more importantly) how to help clients find you
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Find out how to turn one-off projects into career-long partnerships
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See how to price your services to maximize your income while beating out the competition
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Explore ways to expand your brand to earn new clients while you sleep
No Matter Where You Live or How Old You Are, You Can Start Freelance Writing
Wise and experienced or new and young, freelance writing is for anyone in any stage of their life. The instruction and advice in this course is universal and has the potential to be life-changing.
For Experienced Freelancers or Complete Newbies
The content you’ll find in this course has been designed to help everyone from complete novices to experienced freelancers boost their business. Whether you’re just getting started or have been freelancing for years, you’ll find business-changing content that’ll improve the way you write, find clients, and (ultimately) make money.
Who’s the Instructor?
Hi, I’m Jesse Sumrak. I’ve been turning words into income for close to a decade now.
I’m a writing zealot by day and a post-apocalyptic ultramarathon runner by night (and early-early morning). Writing is my jam and content is my peanut butter. And I make a mean PB&J.
I’ve gone from handling public relations for a startup clothing brand to managing the entire social media program of a global SaaS company through a unicorn IPO and its subsequent acquisition.
Blog posts, guides, tweets, brochures, landing pages, marketing emails, sales pitches, presentations…
Write. Write. Write. It’s what I do. Simple as that.
I can’t wait to see you in the course!
I’m 100% confident this course will help launch and grow your freelance business! And, if in the end, it only helps you gain 1-2 new clients, then it’s already more than worth the investment…and I’m confident it’ll help you earn way more clients than that!
Your future freelancing career is waiting for you. Enroll now and launch your full-time business or part-time gig today!
– Jesse Sumrak
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1Welcome to the CourseVideo lesson
Welcome to the course! Learn a little bit about me and what you can expect to take away from these lessons.
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2My Favorite Tools [Downloadable PDF]Text lesson
The best part about starting a freelance business is that it doesn't have to cost you anything: zero, zilch, nada, free-ninety-nine.
Sure, you'll want a website, and that'll cost a few dollars for hosting fees—but that's really it. I personally love to use a variety of apps to improve my efficiency and crank work out faster, but all the tools I use are absolutely free.
Here are my favorite free tools that help accelerate work, organize tasks, and keep content clean and polished.
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3The Not-So-Secret Trick to Freelancing Like a ProVideo lesson
Discover the number-one (and only) way to become a freelancing professional. Every freelancer has to go through this rite of passage, but if you can pass this test, you'll be well on your way to earning top dollar as a writer.
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4Set Your GoalsText lesson
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5Quality Determines ValueVideo lesson
Value is only what someone is willing to pay—nothing more. Increase your writing quality, increase your value, and increase your prices. It's a beautiful recurring cycle.
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6Start Where You AreText lesson
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75 Easy Ways to Become a Better WriterVideo lesson
This freelance writing course is by no means a comprehensive how-to-write guide. However, I do have a few quick-and-easy tips to make you a better writer, and you're probably already doing a couple of them.
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8Becoming a Better Writer: Step-by-Step BreakdownVideo lesson
Want to write better? Read more. However, it's not as simple as picking up your favorite novel, sipping on a hot chocolate, and becoming a better writer—nor is it putting the book under your pillow and absorbing it through osmosis. No, you'll need to be just a little more intentional than that.
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9Mastering the Anatomy of a Blog PostVideo lesson
Top-notch blog posts have a lot in common. There are certain structures, spoken rules, and unspoken rules for putting your ideas down on a digital screen.
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10Mastering the Anatomy of a Blog Post — Part 2Video lesson
Learn how to spice up your writing by adding flavor and variety to your pieces with a few simple elements.
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11Developing Your Style: Hone Your ToneVideo lesson
Create your own digital writing style. Your audience should be able to say, “I know who’s writing this,” without even seeing you as the author.
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12SEO 101: Writing for Humans and Google BotsVideo lesson
Most content you publish online will need to be readable by humans and bots. Humans need to love your content, but they’ll never find it if you don’t satisfy the Google bots first.
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13Grammar: A Non-Negotiable Part of Freelance WritingVideo lesson
You can’t just throw commas around willy-nilly and expect your clients to trust your writing. Learn the simple process for becoming grammar savvy.
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14The Skyscraper Technique (Writer's Edition)Text lesson
Learn how to create bigger, better content in less time by taking advantage of the awesome content that's already out there.
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15Assignment: Become a Better WriterText lesson
Becoming a better writer won't happen by accident—you'll need to be intentional. Here's what to do.
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16How to Find ClientsVideo lesson
Turns out there's a whole lot more writing demand than there is supply. Learn where to find the best clients and start your freelancing business.
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1710+ Freelance Writing PlatformsText lesson
Freelance writing platforms can help you find and connect with clients. Here are a few of the best.
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18Assignment: Start ApplyingText lesson
Don't skip to the next lecture too quickly. Take a minute (or an hour) to apply for a gig or make a new connection.
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19Help Clients Find YouVideo lesson
At first, you'll be doing all the finding, but that won't be the case for long. Start taking steps now to help clients find you.
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20How to Win Top-Notch ClientsVideo lesson
Once you've found the clients (or they've found you), it's time to win them over. Here's everything you need to know to seal the deal and earn their business.
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21Assignment: Update Your Client-Winning MaterialText lesson
Give clients a reason to choose you for the first time and every time. Set aside some time to update your most important freelancing assets.
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22Turn One-Off Projects into PartnershipsVideo lesson
You don't get paid for the time you spend nurturing client relationships or hunting down new contracts. Learn how to spend more time writing (making money) and less time gig hunting by nailing this strategy.
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23Deliver Stellar Content the First Time and Every TimeVideo lesson
Deliver your best work, and let your content market your further.
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24Just Show UpText lesson
It sounds simple because it is. Yes, freelancers can offer a lot of value—but it starts with just showing up.
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25How to Set Your RatesVideo lesson
Please, don't just shout out a number. Here's how to find your value and earn what you're worth.
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26How to Increase Your Rates Over TimeVideo lesson
Your prices aren't set in stone. Learn how to increase your prices overtime without losing clients.
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27The #1 Truth to Pricing Like a ProVideo lesson
When it comes to pricing, don't focus on the dollar value of the project. Instead, focus on this.
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28Riches Are in the NichesVideo lesson
While it might sound enticing to be a jack of all trades, that’s not the direction the marketing world is heading. They don’t want people who do everything well—they want people who do one thing amazing.
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29In the Beginning, Cast Your Net WideText lesson
When you're just getting started, you might not know what you'd like to freelance about—or maybe you do. Regardless, it's best to cast your net wide.
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30Assignment: Identify Niches You'd Like to Write forText lesson
Get your mind turning with the possibilities by thinking about potential niches you'd like to write for.
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31Build a Social Media PresenceVideo lesson
While I don't use social media a whole lot for "personal" use, it's the source of 75% of my freelancing contracts. You don't need to be a social media marketing genius, but you do need to know the basics.
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32Build a Basic WebsiteVideo lesson
Let me show you my website, and then I'll walk you through a few simple tips to create your own.
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33Create Your Ideal Freelancing BusinessVideo lesson
At some point, you’ll reach the end of your available output. If you’re doing this as a side hustle, like me, then there are so many hours in the morning, lunch, and evening. You’ll need to decide how you’re going to scale.
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34Hire HelpVideo lesson
Have too much work or need to outsource for a specific skill set? There's no shame in hiring some help.
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35Full Time vs. Side HustleVideo lesson
Not sure if you want this to become a full-time job or remain a side hustle?

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