The Complete Google Ads Course with 400 Practice Questions
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Welcome to The Complete Google Ads Course on Udemy! This course is designed to teach you everything you need to know about Google Ads, from the basics to advanced techniques. Whether you’re starting fresh or looking to improve your skills, this course will guide you in simple and easy-to-understand steps.
With over 400 quizzes, you’ll have plenty of opportunities to test your knowledge and gain practical experience.
What You’ll Learn
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Introduction to Google Ads:
Understand how Google Ads works and why it’s an essential tool for businesses and marketers. -
Keyword Research:
Learn how to find the right keywords to reach your target audience and improve campaign performance. -
Setting Up Ad Campaigns:
Get step-by-step instructions for creating campaigns for search ads, display ads, shopping ads, and video ads. -
Targeting Options:
Discover how to target your audience by location, device, demographics, and interests to get the best results. -
Budget Management:
Learn how to set daily budgets, bidding strategies, and control ad costs while maximizing returns. -
Measuring Results:
Explore how to track and improve your campaign performance using Google Ads reports and analytics. -
Google Ads Certifications:
Get ready for certifications in Search, Display, Video, Shopping Ads, and more to boost your career opportunities. -
Hands-On Practice:
Work on practical examples, exercises, and real-world scenarios to apply your learning.
Why Choose This Course?
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Complete Coverage: The course covers all topics needed to create, manage, and optimize Google Ads campaigns.
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400+ Quizzes: Reinforce your learning with quizzes at every stage to ensure complete understanding.
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Clear and Simple Language: Every concept is explained in straightforward terms with practical examples.
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Up-to-Date Content: Learn the latest features, tools, and strategies of Google Ads for 2024.
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Real-Life Applications: Apply your knowledge to real-world situations with hands-on exercises.
Who Can Take This Course?
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Beginners who want to learn Google Ads from scratch.
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Business owners who want to promote their products or services online.
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Marketing professionals looking to earn Google Ads certifications.
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Students who want to start a career in digital marketing.
What You’ll Gain
By the end of this course, you will:
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Create Google Ads campaigns that deliver great results.
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Manage budgets effectively and save money on ad spending.
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Analyze and optimize your campaigns for better performance.
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Prepare for and pass Google Ads certifications.
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1Introduction of the ProgramVideo lesson
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2Trainer's Introductory NoteVideo lesson
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3Google Ads Overview, Where Google Ads Appear, Google Ads Account Setup.Video lesson
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4Google Ads Auction, Google Network, Ad Rank, Quality ScoreVideo lesson
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5Google Ads Account Structure, Google Ads Metrics, Google Ads Account NavigationVideo lesson
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6SEARCH CAMPAIGN CREATIONVideo lesson
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11Google Ads Formats OverviewVideo lesson
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12Responsive Search AdVideo lesson
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13Dynamic Search AdVideo lesson
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14Responsive Display AdVideo lesson
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15Call AdVideo lesson
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16Google Ads Extensions OverviewVideo lesson
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17Sitelink ExtensionsVideo lesson
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18Call ExtensionsVideo lesson
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19Callout ExtensionsVideo lesson
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20Location ExtensionVideo lesson
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21Structured Snippet ExtensionsVideo lesson
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22Price ExtensionsVideo lesson
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23Promo ExtensionsVideo lesson
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24Lead Form ExtensionsVideo lesson
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25Business Name & Business LogoVideo lesson
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26Keyword InsertionVideo lesson
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27App ExtensionVideo lesson
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28CountdownVideo lesson
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29Location InsertionVideo lesson
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30Bidding Strategy OverviewVideo lesson
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31Manual CPCVideo lesson
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32Maximize ClicksVideo lesson
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33Maximize ConversionsVideo lesson
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34Maximize Conversion ValueVideo lesson
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35Target Impression ShareVideo lesson
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36Target CPAVideo lesson
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37Target ROASVideo lesson
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38Enhanced CPCVideo lesson
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39CPM BiddingVideo lesson
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40CPV BiddingVideo lesson
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41Display Network OverviewVideo lesson
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42Display Targeting - AffinityVideo lesson
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43Display Targeting - DemographicsVideo lesson
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44Display Targeting - Detailed DemographicsVideo lesson
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45Display Targeting - In-MarketVideo lesson
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46Display Targeting - Life EventsVideo lesson
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47Display Targeting - TopicVideo lesson
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48Display Targeting - PlacementVideo lesson
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49Display Targeting - KeywordsVideo lesson
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50Display Targeting - Custom AudiencesVideo lesson
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51Display Targeting - Combined AudiencesVideo lesson
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52STANDARD DISPLAY CAMPAIGN CREATIONVideo lesson
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59Remarketing OverviewVideo lesson
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60Audience ManagerVideo lesson
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61REMARKETING CAMPAIGN CREATIONVideo lesson
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62App UsersVideo lesson
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63Youtube RemarketingVideo lesson
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64Customer ListVideo lesson
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65Custom CombinationsVideo lesson
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66Google AnalyticsVideo lesson
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67Lead Form SegmentVideo lesson
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68Youtube OverviewVideo lesson
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69YOUTUBE INSTREAM AD CAMPAIGN CREATIONVideo lesson
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70IN FEED AD CAMPAIGN CREATION 5minVideo lesson
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71BUMPER AD CAMPAIGN CREATIONVideo lesson
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7215 SEC NON-SKIPPABLE AD CAMPAIGN CREATIONVideo lesson
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73AD SEQUENCE CAMPAIGN CREATIONVideo lesson
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74TARGET FREQUENCY CAMPAIGN CREATIONVideo lesson
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75AUDIO ADS CAMPAIGN CREATIONVideo lesson
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