LEAD MAGNET LAUNCHER
- Description
- Curriculum
- FAQ
- Reviews
In this 5-day challenge, I am going to show you how to plan, create and publish a list-building lead magnet step-by-step (including all of the tech stuff!)
In plain and simple terms, a ‘lead magnet’ is something that you give away for free, in exchange for the email address of your target customer.
This gives your prospects the opportunity to ‘test’ you out, check you out and see if they like you, your content and your style risk-free – to EXPERIENCE your fabulousness for themselves.
Once you have the email address, your relationship-building, nurturing and sales process can commence (on auto-pilot, if you’ve done it right!)
BUT –
HOW do you actually set up the page and opt-in form in the first place?
HOW do you actually DELIVER the free ‘thing’ automatically?
HOW do you automatically send that email saying ‘hello, here’s your free thing’?!
You’ll be pleased to know that it is much easier than it sounds, and anyone can do it – even if you are as tech-savvy as a potato.
The challenge can be done at any time and each day I’ll be taking you through a step-by-step guide to creating your lead magnet. You will learn how to set up the opt-in page, create an automated delivery system for the ‘thing’, and even how to write effective copy.
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Your Offers & Customer Journey + Your Niche, Audience & Objectives -
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What Kind of Lead Magnet To Create?
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How To Plan Out Your Lead Magnet Content FAST
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How To Name Your Lead Magnet
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Success Checklist - Tasks To Complete TodayDAY 1 - PLAN YOUR PRODUCT
Watch the Day 1 training videos and then complete the following Day 1 tasks:
Downloaded and printed this Success Checklist / or saved a copy on your computer to complete electronically
Decided who your lead magnet is targeting:
Decided what kind of lead magnet you will create (eg eGuide, video etc):
Got your 3-10 tips/questions that you will address in your lead magnet:
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Come up with a rough draft title for your lead magnet
How you have found the content day 1 in the #LMLChallenge
I am going to create a ________ as my lead magnet
My lead magnet is for [target audience]
My lead magnet will address the following tips/questions:
I am going to deliver my lead magnet as a.. [eGuide, training video, mini-tip course etc]
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How To Produce Document-Based Lead Magnet Files
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How To Produce Video-Based Lead Magnet Content
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Upload To Your TekMatix Account Ready For Leads To Access
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Success Checklist - Day 2
Make sure that you have completed the Day 2 tasks:
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DAY 2 - PRODUCE YOUR PRODUCT
Watch the Day 2 training videos and then complete the following Day 2 tasks:
If doing a doc lead magnet: You have written up your 3-10 tips in full and sent to an editor on Fiverr (or produced yourself in Canva)
If doing a video lead magnet: You have filmed your 3-10 tip videos or workshop recording and saved as a MP4 file
You have uploaded your lead magnet content to the ‘courses’ area in your TekMatix account
