Top ranking Google My Business Course! Updated for 2023!
This is the exact method I use to get my clients to rank high on local Google search results. You can get the same top results for yourself!
Have you been wondering how to get traffic off of Google? Have you taken advantage of the power of Local SEO? Are you lost about how to talk about your business so people find it online and want to purchase from you? With just a little bit of effort, you can quickly rank your business high on Google local search and Google Maps results and get new viewers to take action!
The most important place to get started is by adding and optimizing your information on Google My Business (GMB), which is now called Google Business Profile (GBP). They are basically the same thing, and are your profile listings for Google Maps.
I’ve also added my exclusive 9-step formula for creating a high converting Google business description, a detailed walkthrough to ensure you know exactly what main and other Google Maps’ categories to be listed on, and some expert copywriting and marketing technique tips that will help you attract customers and make sales.
Step-by-Step
I’ll walk you through, step-by-step, how to set up, optimize and maximize your Google My Business page/Google Maps listing.
I’ll show you the most critical steps so that in under 3 hours, you are setup and know what steps you need to take to move your business higher in Google Maps search results.
Expert Tips
As an SEO expert and marketer with over 25 years of experience, I don’t hold back and reveal Google My Business and other marketing strategies you simply won’t find in other Google Maps courses. I also go into detail and concentrate the most on the factors that will have the BIGGEST impact on your Google My Business Listing.
Google considers many factors when ranking your business in local search: how well your business matches the search query, how close the user is to your business (called “proximity) and something called “prominence” which is essentially how popular Google thinks your business is. So things like your categories, areas you mention you service, other people online mentioning or linking to you, your reviews, questions asked relating to your category or services, citations and links etc., are all going to count. We will cover some of these in more detail throughout the course.
Don’t worry if you’re just a beginner. This course offers very easy to follow steps. You’ll have your Google maps and business listing up and ranking well in no time.
If you want a course that’s easy to follow, with strategies you can do yourself, this course was made just for you. Get started today?
NOTE:
This course offers essential local SEO ranking and SEO optimization training with proven techniques to ranking higher, quickly, online. I have also had students use this knowledge to create a business solution they went on to sell to other businesses:)
Getting Started - Essential Prep Work BEFORE You Complete Your GMB Profile
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1Welcome!
A VERY HUGE WELCOME! I'm so happy you've decided to join me in this detailed Google My Business (now Google Business) course because I KNOW by the end of it, you will have a powerful listing that will attract the right people for free and convert people into becoming your customers.
So let's hurry, jump in and get started!
NOTE: This course has been updated to 2023!
* Be sure to download the attached resource: Google Business Terms
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2What is the Google 3 Pack?
Learn all about the Google 3 pack and exactly why you will want to get your business on it!
Putting It All Together: Set Up An Attention Getting, High Converting, Listing
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3How To Access Google Keyword Planner If You Don't Have A Google Ads Account
In this lesson I’ll be showing you how you can access Google Keyword Planner without needing to create a Google ad or needing to put in your credit card.
If you already have a Google ads account, please go ahead and skip this lesson. If not, this short lesson will help you set up your ads account (and bypass the parts that start generating an ad)– which will allow you to access Google Keyword Planner
You will want to use Google Keyword Planner in order to start building a list of your best keywords – which we will cover how to do in the next lesson:)
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4Let's Discover Your Keywords!
Let's start building your list of keywords that you can use in your Google My Business title, description and other places you do marketing! Please be sure you first watched Lecture 3 about how to access Google Keyword Planner.
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5Selecting Your Best GMB Categories
Loaded with tips and practical examples, this lesson will not only teach you about Google My Business categories, but help you in selecting the best categories for your business to help you rank. You'll definitely also want to download the free tool I mention!
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6Putting Together A Top-Quality Google Maps Description:
You're about to learn my exclusive 9-step formula for creating a leading quality, attention getting and high converting Google Maps business description! And you should be excited - because this section is what could make the difference between someone choosing your business over other selections. Filled with tips and a strong copywriting and marketing formula, you can use this strategy for other areas of your business marketing as well:) *** IMPORTANT: Be sure to download the AI prompt attachment for a description that is sure to stand out!***
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7Creating Your Google My Business Account
Through this lesson you will discover how to set up your own Google My Business Account and how to get verified by Google.
NOTES:
Google has changed "Google My Business" to "Google Business Profile Manager". So please still follow this lesson and start at business.google.com. Most things are identical, but the wording may be slightly different in 2022/2023. Your next few lessons have all been updated entirely to 2022/2023.
This lesson ends where Google needs to verify your business by MAIL (in most cases) - they will mail you a verification number via postcard in a few days.
Once you have your postcard, go to business.google.com and enter the number.
While you are waiting for your postcard to arrive; please continue on with Lectures 3-6, which will best prepare you for when it comes time to fill out your profile:)
If you already have a Google My business account started, you can go ahead and skip this lesson.
Power Boosting Your Listing To Rank Even Higher!
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8Putting Together The Ultimate GMB Listing: Part 1: Adding Services
By now you have all of the pieces you need to put together an outrageously awesome google my business profile! In Part 1 of this lesson, we are going to go in-depth with how to add services to your profile -- and by the end of this lesson, you'll understand why this is so important to do!
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9Putting Together The Ultimate GMB Listing: Part 2: Completing Your Details
In Part 2 of creating your profile, you’re going to learn how to complete your business and other listing details, learn which options you’ll want to spend time on and why, learn about the types of photos you’ll want to add, and pick up a few important marketing and ranking tips along the way!
Additional Resource Material
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10Creating Google My Business Products
This lesson is exciting because you will learn how to create products that people can actually buy! Products can be physical products, software, virtual products such as online courses or services:)
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11Creating Posts in Google My Business
Posts (now called UPDATES) are like little mini ads that Google will show on your listing for FREE!! You can showcase a promotion/sale, an event, or a service you offer that you want people to call you about. You are going to love this:) *** Please grab your download! It's filled with tips on how to create an effective Google Post PLUS you'll find an AI prompt you can copy and use to get AI to create an AMAZING post for you!
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12Let's Get Some Reviews!
Learn where to find your direct reviews link and what to ask of those leaving you a review!
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13Google Business Boosters: Increase Your Local Visibility
Elevate your Google Business game with these three powerful tips! Learn how to engage customers through Q&A, drive traffic to your listing with map links on your website, and decode vital analytics to optimize your business listing search views. Take charge of your local presence and watch your ranking soar!