DIY Website for Beginners: How to Start Your Business Online

Created for small business entrepreneurs with a DIY mindset
Instructor:
Elizabeth Tran
344 students enrolled
English [Auto]
Choosing and buying a website domain
Creating optimized, engaging content with SEO in mind
Learn high-level design types and selecting which one is best for you
Meet the website builders and techniques to get your website up and running
Adding Google Analytics to your website to track performance
Easy Google Analytics techniques to help you optimize your website

Are you wanting to start a business? Of course, you need a website.

But how do you know where to start with a tight budget? 

Sign up for this course to learn from a self-made DIY entrepreneur who knows how to make things happens with 0 to little investment. I know how easy it is to just throw yourself right in and start building a website. However, it’s not the method you should take. Learn from my mistakes as I’ve literally done my website more than 5X through trial and error. So take the shortcut and let me help you come up with a strategy that will help you be more deliberate about how your brand is represented online – with a few analytics tips included to keep your strategy going long-term.

We’ll cover the following topics:

  • Choosing a domain that’s optimized for search results and branding

  • Developing a solid content strategy to engage your target audience

  • Identifying how you want to represent your brand online and effectively communicate to your customers

  • Selecting a website design that makes your voice and tone

  • Learning easy-to-reach resources to get your website up and running

  • Adding Google Analytics to track your website performance and why it’s important

  • Easy techniques to find opportunities to continue optimizing your website towards your goal

With this course, you’ll really understand how to build your website with a solid plan, so you’ll look professional, engaging, and ready to do some real business! I’ll guide you through the thought process, but also leave room for you to brainstorm.

Always open to feedback as well as I can continue to improve this course and you’ll have unlimited access to the new content that you’ve asked for!

Join me and learn how to bring your online business to life!

Choosing Your Website Domain

1
Identifying Your Business Online Goal
2
Keyword Research for Domain Ideas
3
Buying a Domain
4
To-Do List After Buying a Domain

Creating an Optimized Branding & Content Strategy for Your Website

1
Identifying Your Target Audience Personas
2
Building Your Brand's Voice & Tone
3
Customizing Your Website's Conversion Goals
4
Introduction to Wireframes

Design Strategy: Building Your Brand's Look

1
Where to Get Inspired for Your Brand Design
2
Introduction to Website Builders: DIY Websites
3
Hiring for Web Development or Designer Help
4
What You Must Have on Your Website

Getting Started with Digital Analytics: Small Business Version

1
Simple Introduction to Digital Analytics
2
Introduction to Google Analytics: Digital Analytics Tool
3
How to Set Up Basic Tracking on Your Website

Web Optimization 101: Simple Techniques to Analyze Your Strengths and Weaknesses

1
Report Essentials
2
Common Optimization Scenarios
3
FREE Data Studio Report Template & How to Use It
You can view and review the lecture materials indefinitely, like an on-demand channel.
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Includes

3 hours on-demand video
Full lifetime access
Access on mobile and TV
Certificate of Completion

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