Complete Guide - Etsy + Print-on-Demand + USA Suppliers
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- Curriculum
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The Complete Etsy Print-on-Demand Store & Product Creation using USA-based suppliers.
During this course, you can expect to learn the ins and outs of Esty, Shopify, Dropshipping, and Facebook Ads.
It seems like a lot but we walk you through the process, step-by-step, so it’s easy to understand and even simpler to implement.
We dive into product research and creation first. During this time, we are going to find “passion products” that we can dropship ourselves. These are products that are considered ‘impulse buys’ because they are generally for a loved one during a special time.
We all know how we spend more than we have to during gift seasons.
We’re going to be taking advantage of these moments.
Once we begin generating sales on Etsy, we are going to expand into our very own Shopify store so that we can keep more of each sale!
Since Shopify isn’t going to send us buyers (like Etsy does), we are going to branch off into Facebook Ads to begin sending ourselves waves of customers.
If Facebook Ads seems like a daunting task, don’t worry – I used to be petrified of them as well.
Until I learned to K.I.S.S. – (keep it simple, stupid!)
We use a very basic and easy to follow strategy called the 5 CBO Method. This is where we test 5 quick audiences with simple ad structures and Facebook will figure out which one is best!
So to recap, this will be the progress we are making throughout the course:
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We’re going to get started with product research and ideas. We need to find that flagship product we want to sell as our own.
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Once we have our product and confirm our USA supplier, we are going to get into branding. We’re building a REAL business, not a quick dropshipping store. We need to look authentic.
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After that, we’re going to build our Etsy store and upload our products, making sure they are optimized for conversions.
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At the end of our Etsy phase, we are going to activate ads and see how quickly we can generate sales!
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Once we’ve confirmed our product is a winner, we will expand our store into Shopify.
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After Shopify is fully set up and designed – we are going to activate Facebook Ads!
From there, it’s all about managing customers, orders, and scaling your ads.
I hope to see you inside the course!
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2Researching flagship product ideasVideo lesson
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3Confirming flagship logisitcal chainVideo lesson
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4Making a spreadsheet of competitorsVideo lesson
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5Branding research and decisionsVideo lesson
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6Shopify setup and domain registrationVideo lesson
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7Getting your brand package createdVideo lesson
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8Configuring your customer supportVideo lesson
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15Etsy registration and basic setupVideo lesson
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16Populating our Etsy pageVideo lesson
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17Creating our first product listingVideo lesson
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18Generating professional mockupsVideo lesson
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19Researching best titles and tagsVideo lesson
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20Pricing psychology for best conversionsVideo lesson
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21Activating free shipping to USAVideo lesson
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22Sales and coupons sales trickVideo lesson
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23Turning on Etsy AdsVideo lesson
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24Handling questions and messagesVideo lesson
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25Fulfilling orders on EtsyVideo lesson
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26Contacting favorited customersVideo lesson
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27Reaching out for reviewsVideo lesson
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28Quick Shopify overviewVideo lesson
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29Installing your themeVideo lesson
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30Setting up legal pagesVideo lesson
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31Configuring shipping ratesVideo lesson
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32Configuring checkout settingsVideo lesson
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33Setting up your payment gatewayVideo lesson
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34Creating your company pagesVideo lesson
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35Generating your navigation menuVideo lesson
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36Setting up different collectionsVideo lesson
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37Importing products from Etsy to ShopifyVideo lesson
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38Must-have apps for your storeVideo lesson
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39Designing your themeVideo lesson
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40Setting up ReConvert thank you pagesVideo lesson
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41Creating transition coupon for EtsyVideo lesson
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42Configuring Klaviyo email marketingVideo lesson
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43Creating your business accountVideo lesson
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44Creating your Facebook pageVideo lesson
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45Creating your ad accountVideo lesson
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46Creating and installing your pixelVideo lesson
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47Ads manager overviewVideo lesson
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48Ads policy, don't get bannedVideo lesson
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49Ada campaign, objectives, ad sets, and adsVideo lesson
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50Ad set and audience setupVideo lesson
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51Stacking your audiencesVideo lesson
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52Spying on competitor adsVideo lesson
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53Professional mockup images and videosVideo lesson
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54Writing ad copy that convertsVideo lesson
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55Setting up your 5 CBO methodVideo lesson
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56Learning phase and significant editsVideo lesson
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57Basic outcome audiencesVideo lesson
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58Advanced outcome audiencesVideo lesson
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59Lookalike audience setupVideo lesson
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60Advanced retargeting strategiesVideo lesson
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61Organizing your columnsVideo lesson
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62Kill or scale your adsVideo lesson
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63Scaling to 7-figures and beyondVideo lesson
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