Blogging and Influencer Marketing
- Description
- Curriculum
- FAQ
- Reviews
Influencer marketing is one of the most powerful approaches you can use to raise awareness for your brand. By partnering with influencers who have a large and engaged following on social media, businesses can drive traffic to their websites and increase sales. Additionally, influencer marketing can be less expensive than other forms of advertising, allowing businesses to reach a wider audience without depleting their budget.
Do you want to learn more about influencer marketing, blogging or collaborating with bloggers to promote your brand? This course will show you exactly how to create an effective plan for your business, regardless of your size and subject.
DURING OUR TRAINING, WE’LL BE TAKING A DEEP DIVE INTO:
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What is blogging?
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Platforms for blogging
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What is influencer marketing?
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Influencer marketing marketplace: statistics, trends, and forecasts
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Content creation: copywriting
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Types of bloggers: nano bloggers, micro bloggers, mid-tier bloggers, and millionaire bloggers
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Brand goals and objectives for blogger collaborations
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Searching for bloggers: manual monitoring, recommendations, special services
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Analytics of blogger profiles: ways to recognize inefficient accounts (cheats, bots, giveaways)
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Communication with bloggers (briefings)
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Evaluation of the effectiveness of a blogger collaboration (metrics to evaluate)
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Creative ways to collaborate with bloggers (examples)
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Free ways to get your content posted by bloggers
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Creating blogger packs (examples)
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Step-by-step instructions for working with influencers (useful services)
YOU’LL HAVE THE OPPORTUNITY TO LEARN INFLUENCER MARKETING AND BLOGGING FROM TOP DIGITAL MARKETING PROFESSIONALS:
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We have over 15 years of experience in online marketing. Our Webpromo Agency has both Google Premier Partner status and Facebook Marketing Partner status.
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I’ve personally collected a vast amount of digital marketing qualifications and marketing certifications (Google Analytics Individual Qualification, Google Ads Individual Qualification, Bing Ads Accredited Professional, Search Ads360 Certified, and others).
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We’ve launched over 1,500 successful marketing strategies and campaigns throughout our careers.
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Over 610,000 digital marketing specialists worldwide have enrolled in our online courses. Our free online events, blog, and YouTube tutorials help the SkillsBooster community stay in the loop and get all the tips they need to succeed in digital marketing.
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Instructor Zoya Lobod — master in Sociology, certified specialist by Google and Meta, graduated from Influencer Marketing Strategy at Rutgers University.
OUR INFLUENCER MARKETING TRAINING INCLUDES:
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Theory: 2+ hours of lectures with plenty of hands-on examples. Lessons range from 3 to 15 minutes and are easy to follow
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Practice Materials: Checklists, templates, and video tutorials to make the course more interactive and valuable
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Lifetime access to the course and any future updates
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24/7 Support: If you have questions, I will always be willing to answer
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Complete the course and receive an Udemy certificate
SHOULD YOU BE WORRIED?
This course comes with a 30-day money-back guarantee.
In 2023, understanding influencer marketing and blogging strategies will be critical for developing successful campaigns and delivering exceptional results for brands.
Join our Influencer Marketing and Blogging course today and learn how to leverage the power of influencers to take your business to new heights!
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1IntroductionVideo lesson
What is blogging?
Platforms for blogging
Useful tips on how to start
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2Platforms for BloggingVideo lesson
Platforms for blogging
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3Influencer marketing market: statistics, trends, forecastsVideo lesson
Interesting statistics.
Popular trends in blogging and influencer marketing
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4Profession of a bloggerVideo lesson
Bloggers vs Influencers
Top challenges of the profession
Skills of a professional blogger
How profitable is this profession
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5Profile monetizationVideo lesson
How to monetize a personal page or blog
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6Content creation. CopywritingVideo lesson
How to create a great content.
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7Types of bloggers: nano, micro, midtier bloggers, millionaire bloggersVideo lesson
Types of bloggers:
nano,
micro,
midtier bloggers,
millionaire bloggers
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8Brand goals and objectives for blogger-collaborationVideo lesson
How to set up influencer marketing campaign objectives
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9How to search and analyze bloggersVideo lesson
Bloggers search: manual monitoring, recommendations, special services
Analytics of blogger profiles. How to recognize inefficient accounts?
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10Communication with a blogger, briefingVideo lesson
How to communicate with a blogger or influencer?
How to brief a blogger or influencer?
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11Evaluation of the effectiveness of blogger-collaboration. Metrics to evaluateVideo lesson
How to evaluate the effectiveness of a campaign
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12Creative ways of collaborating with bloggers. CasesVideo lesson
Creative ways of collaborating with bloggers. Cases
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13Free ways to be posted by bloggers. Creation of blogger packs. ExamplesVideo lesson
Free ways to be posted by bloggers. Creation of blogger packs. Examples
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14Step-by-step instructions for working with influencers. Useful ServicesVideo lesson
Step-by-step instructions for working with influencers. Useful Services
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15UGC CreatorsVideo lesson
Who UGC Creators are. How to collaborate with them.
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16SummaryVideo lesson
Summary of the course
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17TOP 90 AI Tools in 2024-2025Text lesson
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