2021 Complete Practical SEO Training: Actionable Strategies
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- Curriculum
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What if you can 10x your website organic traffic, get new leads and drive sales for your business in 2021?
Here’s the thing: You can.
Does any of this sound familiar?
Unsure of where to start for an SEO project? Keyword research, meta data, content optimisation, site speed optimisation, UX interface design, wait – what? User experience factors? Heck, you just do not know what to optimise anymore and which to begin with.
Overwhelmed by tons of conflicting information? Ever heard that “creating great content” is the key to boost your SEO efforts. Wrong. You can have great content, but if you don’t promote it, it will forever be confined to your website. You want something that has tangible results for your website and business.
Scrambling around the Internet to find a useful SEO guide to improve your site traffic? You finally find an article filled with tips and tricks – and spend all night implementing.
The result: Uh-huh. Nothing.
Don’t worry, we’ve all been there before.
SEO DOESN’T HAVE TO HARD – IT REALLY ISN’T
Years ago I was frustrated with SEO just like you. I felt like there was so much to learn but so little time.
Today, after having written extensively on the topic and consulted with dozens of clients on SEO, I’ve created this course that will help you to DOMINATE SEO.
Most of these clients still rank in the first page of Google for their respective keywords. Yes, we like to track the progress of our clients long after some of these contracts have ended – for learning purposes and to see if our SEO strategies are working
The good news: You can learn SEO on your own, and start to rank for keywords for your website and business!
From our experience working with different clients, once we taught them the basics, they were able to grasp the concepts of SEO and from there, start to implement different strategies on their own.
We even have our clients saying that SEO isn’t difficult after all, with some guidance!
WHAT THIS COURSE WILL DO FOR YOU
This course helps you to get out of the haze with a clear solution on how to rank on Google.
Never feel confused about marketing jargon again, or lost with difficult concepts and technical SEO terms.
Every step in this course is designed to deconstruct SEO into simple, actionable steps and get you closer to gain more traffic and authority online in a short span of time.
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Understanding the role of SEO in driving organic traffic (say goodbye to paid ads!)
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Optimising your website with SEO best practices to ensure you’re capturing the share of the pie from Google Search results (Meta tags, meta titles, descriptions & more)
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Making use of local SEO and Google My Business listings to ensure your website gets featured on Google
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Learn how to get websites to feature you, and earn backlinks in the process
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Advanced SEO – if you’ve some knowledge, we do have some modules for you as well in addition to our Technical SEO modules (speed up your website, structured data markup etc)
By the end of this course you’ll have a solid foundation in SEO and be able to 3x your organic traffic by TAKING ACTION AFTER THIS COURSE. Take this journey with us, and we will guide you along the way through our Facebook Group, with proven tactics and support from experienced specialists
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4Module Outline: What is Keyword Research?Video lesson
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5Overview: 5 Stages of Keyword Research PhaseVideo lesson
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6What are Keywords, and why are they important?Video lesson
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7Avoid these 3 Unethical Keyword SEO Practices!Video lesson
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8Step-by-step Guide to Conducting Keyword ResearchVideo lesson
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9Best Practices of Keyword Research PhaseVideo lesson
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10Quiz - Test what you learnt for better recall!Quiz
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11What is Onpage SEO and its Biggest Factors?Video lesson
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12#1 - Optimising your Title TagsVideo lesson
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13#2 - Optimise your Meta DescriptionsVideo lesson
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14#3 - Optimise your Image Alt TextVideo lesson
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15#4 - Optimise your URL StructureVideo lesson
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16#5 - Optimise your H1 HeadersVideo lesson
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17#6 - Improve your Page SpeedVideo lesson
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18#7 - Killer Content Marketing Strategy to Boost your Site's SEOVideo lesson
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19Quiz (7 Questions) - Test your Knowledge!Quiz
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20Brief Overview + Key LearningsVideo lesson
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2110 Google Analytics Metrics You Should TrackVideo lesson
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22Building an Internal Link ArchitectureVideo lesson
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23Internal Linking Best PracticesVideo lesson
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24Understanding BacklinksVideo lesson
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257 Proven Methods to Get Backlinks in 30 DaysVideo lesson
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26#1 - Utilise Unlinked Website MentionsVideo lesson
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27#2 - The Broken Link-Building TechniqueVideo lesson
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28#3 - Guest BloggingVideo lesson
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29#4 - Build Links via Influencer MarketingVideo lesson
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30#5 - HARO service, or Help a Reporter OutVideo lesson
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31#6 - Roundup PostsVideo lesson
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32#7 - "Steal" Competitors' BacklinksVideo lesson
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33Other Ways to Improve OffPage SEOVideo lesson
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34Quiz - Test what you learnt for better recall!Quiz
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35What is Local SEO, and why is it important?Video lesson
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36Factors influencing Local SEOVideo lesson
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37How to Optimise Google My Business for Local SEOVideo lesson
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38Tutorial on How to Claim your Business on Google My BusinessVideo lesson
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39What Most Businesses Miss Out: Using Posts on GMB to Increase TrafficVideo lesson
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40Proven Technique to find Local Listings to get Linked toVideo lesson
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41Quiz (7 Questions) - Test your Knowledge!Quiz
Wondering how much you know about Local SEO? Take our new Local SEO and find out
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42Module Outline + Key LearningsVideo lesson
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43How to Create a Sitemap for your WebsiteVideo lesson
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44The Maximum 3-Click Rule of Web ManagementVideo lesson
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45Add your Sitemap to Google Search ConsoleVideo lesson
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46Add your Sitemap to Robots.txtVideo lesson
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47The Beautiful Story behind Robots.txtVideo lesson
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48Importance of Site Loading Speed + Factors to Improve Site SpeedVideo lesson
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49#1 - Use a Responsive ThemeVideo lesson
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50#2 - Compress your ImagesVideo lesson
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51#3 - Minimise HTTP RedirectsVideo lesson
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52#4 - Minify your Site's CodeVideo lesson
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53#5 - Keep all Aspects of your Site UpdatedVideo lesson
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54#6 - Redesign your Pop-ups to be Mobile-friendlyVideo lesson
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55#7 - Use a Content Delivery Network (CDN)Video lesson
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56#8 - Create a Mobile AppVideo lesson
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57#9 - Adopt Accelerated Mobile Pages (AMP)Video lesson
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58Implement SSL / HTTPS on your Site for FREEVideo lesson
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59Understanding Non-Indexable Pages for SEOVideo lesson
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60Quiz (10 Questions) - Test your Knowledge!Quiz

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