Plan your YouTube Marketing Strategy RIGHT NOW
- Description
- Curriculum
- FAQ
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Welcome to the YouTube Marketing Planning with Technical Section Course.
The information included in this course is both strategic and technical. That means you’ll find general marketing advice alongside specific technical instructions.
You will learn how to use YouTube as a marketing tool as well as how to create, post, and manage YouTube videos. If you do it right, YouTube can become an important part of your marketing mix and drive a lot of traffic and sales for you or your company.
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Course 1: YouTube Strategic Planning Secrets
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Content:
- Course Introduction
- Terminology
- How Can You Use YouTube to Market Your Business?
- What Kinds of Promotional Videos Should You Produce?
- YouTube Marketing Strategy
- Developing Your YouTube Marketing Strategy
- Defining YouTube’s Role in Your Marketing Strategy
- Who Is Your Customer?
- What Does Your Customer Want or Need?
- What Type of Video Content Is Best for Your Goals?
- Infomercials are a very popular approach
- Instructional or how-to Videos
- Product Presentations and Demonstrations
- Real Estate Walk-Throughs
- Customer Testimonials
- Company Introductions
- Expert Presentations
- Company Seminars and Presentations
- Comedy
- Tips for Producing More Effective YouTube Videos
- Remember that you have about five seconds
- Use a Teleprompter
- Keep your videos short enough
- Stay Focused
- Keep It Fresh and Updated
- Outsourcing Video Production
- Tips for Generating Sales
- Converting search traffic into suggested traffic
- What can you do to get your videos suggested to more viewers?
- Tracking Performance of your videos
- Why Tracking Is Important?
- Planning Future Activities
- Measuring Views
- Tracking Conversions
- Tracking Direct Sales
- Marketing Your YouTube Videos
- YouTube ads
- Target Your Content
- Write a Compelling Title
- Pick the Best Thumbnail Image
- Run a Contest
- Collaborate and/or cross-promote with another channel
- Connect with social media influencers
- Strategy of 30
- Tips to get more YouTube views and subscribers
- The easiest way to build confidence in your speaking… (+ homework assignment)
- Getting more Views or subscribers by outsourcing
- Sharing YouTube videos
- Hide a Video
- How to Add Responsive YouTube Videos to Any Website?
- Create Creative Video
- Prepare a detailed script and do a couple of run-through first
- Create Video Playlists
- Optimizing Your Videos for Search
- Title
- Keywords in description
- Tags
- Audience retention
- Views
- Subscribers
- Likes and Dislikes
- Comments
- Use keywords smartly
- Consider using a number in the title
- Optimized Video Filename
- Always Include a ‘Call to Action’ in Your Videos
- Check Your Audio Quality
- YouTube Monetization
- YouTube Partner Program
- Minimum eligibility requirements to join
- Copyright rules
- What is Fair Use?
- What are Creative Commons?
- How can rights holders make copyright claims?
- What action does YouTube take for copyright infringement?
- Final words
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Course 2: Welcome to the course How to Start a Successful YouTube Channel for Your Business quickly
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Content:
- Course Introduction
- How to choose the right niches for your YouTube Channel?
- Create a YouTube Channel from Scratch
- How to Verify the YouTube channel?
- How to find and download popular and free YouTube videos?
- What Software and Sources we need to get started with YouTube?
- What Hardware do we need to get started with YouTube?
- Video Editing Basics
- Video Editing Process
- How to upload the video to YouTube properly?
- YouTube SEO for Beginners
- Promoting your YouTube Channel and Videos for free
- Tips, Tricks, and Strategies you must use to grow your YouTube Business
- Course assignment
- Your Next steps on YouTube Journey
- Final words and Thank you
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Course 3: YouTube LIVE STREAMING AS A MARKETING STRATEGY.
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In this course, you will learn how to start and scale a YouTube channel, even if you have no subs, no ideas for videos, and no experience at all, with the power of live streaming.
We will describe the complete process of broadcasting live video content via the YouTube and I will show you some examples of how you can use YouTube live streaming as well as how to promote your YouTube live stream.
I will also show you Tips to succeed with YouTube Live and show you some free software you can use for live streaming. And we will go in step-by-step so you can start live streaming today.
Because this is such a new business opportunity, those who start fast and act fast will reap the benefits of it! As they say, you want to be first in your market. When you are with the crowd, you’re already too late. So, this is your chance to be one of the first people in your niche to take advantage of this strategy.
Please check the course content in the course description because it will be updated continuously.
COURSE CONTENT:
- Promo Video
- Introduction
- Why you should go for YouTube live
- Types of YouTube live stream
- Examples of how you can use YouTube Live
- The Power of Webinars
- Webinar Planning Checklist
- Webinar promotion
- Live tutorials
- Q&A sessions
- Live Product demonstrations
- Get the Most from Your Live Stream
- How to promote your YouTube live stream
- Tips to succeed with YouTube Live
- Let’s go live – Step-by-Step setup tutorial
- Creating live broadcasts on the YouTube platform
- The formula for unlimited video ideas
- Conclusion
- BONUS LECTURE – How to find your trending niche?
Don’t waste your time, enroll in YouTube Marketing Planning with Technical Section Course today.
I will see you there!!!
Dejan
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1IntroductionVideo lesson
The information included in this course is both strategic and technical. That means you’ll find general marketing advice alongside specific technical instructions.
You will learn how to use YouTube as a marketing tool as well as how to create, post, and manage YouTube videos. If you do it right, YouTube can become an important part of your marketing mix and drive a lot of traffic and sales for you or your company.
Let's not waste our time. So let's get into it!!!
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2YouTube TerminologyVideo lesson
You will come across the following terminology in this Course which you need to be familiar with...
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3How Can You Use YouTube to Market Your Business?Video lesson
It doesn’t matter what type of business you run or how large that business is.
You can create effective videos that will attract YouTube viewers and drive more business to your website.
Let's see what types of businesses are getting into the YouTube scene.
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4What Kinds of Promotional Videos Should You Produce?Video lesson
In this class, we'll explore these engaging types of video marketing...
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5Developing Your YouTube Marketing StrategyVideo lesson
Before you shoot your first minute of video footage, you need to determine how YouTube fits into your marketing plans.
We will see what is YouTube marketing strategy, what do you want to achieve, and how?
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6Defining YouTube’s Role In Your Marketing StrategyVideo lesson
YouTube is just one component of a well-rounded marketing plan. We will see how to integrate your YouTube videos with the other marketing you do so that all your marketing activities work toward the same common goal.
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7Who is Your Customer?Video lesson
Another factor in determining how YouTube fits into your plans is the customers you’re trying to reach. Just who do you sell to—and why?
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8What Does Your Customer Want Or Need?Video lesson
Perhaps the customer has a problem; most do. Your customer is looking for a solution to that problem—and that solution is what you want to provide.
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9What Type of Video Content is Best for Your Goals?Video lesson
You have several choices to make when determining what type of videos to produce for YouTube.
Just keep in mind that what works today might not be what you need to do tomorrow. And, of course, you’re not limited to a single approach.
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10Tips for Producing More Effective YouTube VideosVideo lesson
If you want to create an effective YouTube video, you have to produce for the medium, exploiting those elements that make YouTube unique. Now, let's see all the tips that I prepared for you.
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11Tips for Generating SalesVideo lesson
Creating a highly viewed video is great, but it’s ultimately meaningless unless you can convert those viewers into paying customers. How do you turn views into sales?
Here are tips that will help in the process...
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12Converting search traffic into suggested trafficVideo lesson
This strategy is focusing on converting search traffic into suggested traffic. Suggested traffic has to do with a variety of factors, from the description of the video to the tags and the headline.
Here are tips that will help in the process...
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13Tracking Performance of your videosVideo lesson
Posting a video to YouTube is just the start of the marketing process. You need to judge how effective that video is—how many viewers it attracts and how many sales result from those viewers.
Fortunately, YouTube provides several metrics you can use to track the performance of each video you post...
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14Marketing Your YouTube VideosVideo lesson
How to promote your YouTube channel to maximize views?
If you're looking to get into video marketing, there's no better class than this one.
Here you can find tactics and strategies for promoting your YouTube channel.
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15Strategy of 30Video lesson
This strategy is focusing on creating videos and specific uploading and consistently checking on analytics. Check out this.
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16Tips to get more YouTube Views and SubscribersVideo lesson
7 Ways to Get More YouTube Subscribers (2021). Get Views from YouTube's Organic Search Results and outside the platform. Check out this.
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17Getting more Views or subscribers by outsourcingVideo lesson
We all know that as part of your SEO strategy, a big NO is to pay for FAKE views. What I’m referring to here is the kind of views that are automated. What I’m talking about in this class are real views.
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18Sharing YouTube VideosVideo lesson
After making a video and editing it with the necessary changes, the important part is promoting the video. While there are many companies that you can pay to promote your YouTube videos, there are several ways you can self-promote at no cost.
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19Free traffic methodsVideo lesson
Free traffic is any kind of traffic you send to your website or YouTube channel by any means whether it's through search engines or using guerilla tactics.
Let's see the most powerful free traffic sources...
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20Hide a VideoVideo lesson
If you’re running a YouTube channel, you might want to clean up earlier uploads. If you want to hide your video, but expecting it to be still there on YouTube, go for this option.
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21How to Add YouTube Videos to Website?Video lesson
YouTube makes it easy to embed their videos on your website.
However, YouTube doesn't provide responsive videos by default.
I will show you how to make YouTube videos responsive to your website, with just one simple trick.
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22Create Creative VideoVideo lesson
Are you ready to grow and sustain a loyal audience on YouTube?
Start with this creative foundation and strong, workable ideas...
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23Prepare a detailed script and do a couple of run-through firstVideo lesson
The first time you do something is a powerful experience. It marks the beginning of something fresh and exciting, yet more than a little scary.
This fear is the reason so many of us struggle with starting a YouTube channel.
This is the reason why you should be prepared. Let me show you how...
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24Create Video PlaylistsVideo lesson
What are Playlists and Why are Playlists Important?
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25The easiest way to build confidence in your speaking…Video lesson
Do you ever get nervous about speaking on camera? In that case, the easiest way to build confidence in your speaking is to take this 90 days short video challenge.
In this lecture, I have one homework assignment for you.
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26Optimizing Your Videos for SearchVideo lesson
You need to optimize your videos to rank as high as possible in YouTube’s search results. Video search optimization is similar to the search engine optimization (SEO) you perform on your website; it’s all about figuring out what people are searching for and inserting those keywords into the appropriate places. Let me show you what is important here...
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27Keywords in Description and TagsVideo lesson
As to exactly where YouTube looks, the answer is everywhere that contains your keywords.
That means you need to focus on three fields when uploading or editing your video: title, tags, and description.
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28Audience RetentionVideo lesson
What is Audience Retention?
Why Is Audience Retention Important?
Boost your Audience Retention with these exact steps...
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29Views and SubscribersVideo lesson
Views
In the early years of YouTube, a view count would increase whenever the video was loaded. Today it is not the case. The best way to get more views...
Subscribers
What are Subscribers? Why are Subscribers Important? How to turn more random viewers into subscribers.
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30Likes and DislikesVideo lesson
Do Dislikes Matter on YouTube? One popular example...
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31Handling CommentsVideo lesson
There are two basic strategies for increasing comments. Let me show you those... and how to handle negative comments...
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32Use a Keywords SmartlyVideo lesson
I want to recommend you great keyword tools to generate keyword ideas. I will show you were to incorporate them to boost your SEO.
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33Using a Number in the Title and Optimize Video FilenameVideo lesson
These are something you’ll have to consider before shooting the videos to rank higher...
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34Include a Call to Action and Check Your Audio QualityVideo lesson
CTA stands for a call to action, and it's the part of a webpage, advertisement, or piece of content that encourages the audience to do something.
You must check the audio quality of your videos. I will recommend the type of microphone you should use for YouTube.
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35Introduction to YouTube MonetizationVideo lesson
You will understand:
How to Monetize YouTube Video Content?
How can you monetize the YouTube channel in a three-step process?
How to convert viewers into paying customers.
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36YouTube Partner ProgramVideo lesson
You will understand:
What is The YouTube Partner Program?
Benefits of becoming a YouTube Partner Program.
Minimum eligibility requirements to join this Program.
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