Using LinkedIn as a Business Tool in 2021 & Beyond
With more than 720 million people having created a LinkedIn Profile, there must be some value in using LinkedIn. LinkedIn has become much more than a placeholder for a resume. Today LinkedIn is the world’s largest professional networking social media site.
In this course, we will show you the top 6 areas of LinkedIn, which when used properly can create opportunities for your business, or your career. We will help you understand the purpose of using each area and give you insights on the way to use them.
We will also discuss the 4 key tasks (business processes) you need to perform in order to regularly get value from LinkedIn as a business tool. Understanding the best practices of these activities is how you create meaningful business value from your use of LinkedIn. We will share useful ideas for executing these key tasks on LinkedIn so you can generate the value you seek.
I bring my professional experiences using LinkedIn as a Business Tool since 2009 into this class so you don’t need to waste time and energy trying to figure out how to use LinkedIn in your role and focused on your goal(s).
We will wrap up this course with three real-life examples of how other business professionals have successfully used LinkedIn as a business tool.
The Top 6 Areas of LinkedIn
Review Basic Business Processes of Using LinkedIn as a business tool
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4
The Six Important areas of LinkedIn.In this lecture, I list out the 6 areas that we will discuss in greater detail further in the course.
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5
LinkedIn Profile Best Practices
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6
LinkedIn Network Best Practices
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7
Building a Professional Reputation using LinkedIn.
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8
LinkedIn Search Best Practices
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9
LinkedIn Company Page Basics
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10
LinkedIn Group basics
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11
Summary Review of the Top 6 Areas of LinkedIn.
Closing Remarks
LinkedIn Updates to know about
