We cover all aspects of SEO training, including related niches.
How do we stand out from the rest?
Most courses have only one mentor who teaches the basics of SEO. In reality, SEO is a vast field that’s too broad for one person to teach — and finding your successful niche requires a more comprehensive approach than just covering the basics.
So instead, we have different mentors who focus on their qualified subjects and share practical tips. What makes our mentors exceptional is that they are:
– speakers at world-known conferences
– published articles in Search Engine Journal, Search Engine Land, etc.
– mentioned in Forbes or other recognizable resources as top specialists in their niches
– founders or have high marketing positions.
Learn more about our mentors:
1. Mike Phillips: Senior Growth Marketing Manager at 12twenty
2. Alison Ver Halen: President of AV Writing Services
3. Robert Hodson, PhD: Editor, author, scholar, educator, and professional musician
4. Chelsea Alves: Senior Content Marketing Specialist at Rio SEO
5. Alex Macura: YDA founder, world traveler, and avid digital marketing enthusiast
6. Bernard Huang: Founder of Clearscope
7. Jeff Coyle: Co-Founder and Chief Strategy Officer of MarketMuse
8. Shari Berg: Founder of The Write Reflection and award-winning writer
9. Chisom Nwanonenyi: Owner of Success Tech Services
10. Justin Dunham: Founder at Ércule
11. Katherine Watier Ong: Founder and Chief Strategist at WO Strategies
12. Lily Ray: Senior Director of SEO & Head of Organic Research at Amsive Digital (formerly Path Interactive)
13. Joe Sinkwitz: Co-founder and CEO at Intellifluence
14. Janet Bartoli: Founder at Bartoli Consulting Group
15. Ludwig Makhyan, Co-Founder at Mazeless – Enterprise SEO
16. Patrick Ward: Vice President of Marketing at Rootstrap
17. Lee Gaul: digital marketing and advertising expert with over ten years of experience
18. Olga Zarzeczna: SEO consultant (10+ years of experience).
19. Anatolii Ulitovskyi: Founder at UNmiss & SEOquick
20. Laura Jimenez Gamero: SEO Executive at Hearst UK
21. Taylor Kurtz: Founder at Crush the Rankings
Who can learn from this course?
Our course is a good fit for both beginners and advanced SEO specialists:
– Website owners who need more traffic
– SEO specialists who need to update their skills and find new ideas
– Interns who are looking for practical tips
– Students who wish to become experts
– Job-seekers looking to augment their experience
– Content creators who need more engagement and traffic.
SEO is easy with the right strategy and implementation. So let’s make it as simple as possible with the skills you need to head in the right direction.
What are you waiting for? — Become an SEO expert NOW
SEO Basics: Learn What Work and Ignore Obsolete Methods
Learn How To Create High-Quality Content
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3What Is On-Page SEO?
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4On-page SEO Tips & Process
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5What Is Off-Page SEO?
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6Off-Page SEO: Types and Methods
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7The most important SEO algorithms
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8The Most Important SEO Algorithms (Choose Priorities)
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9How to Measure SEO Results?
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10How to Analyze SEO Results?
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11Obsolete SEO Tactics (What Not to Do)
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12Obsolete SEO Tactics
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13Debunking SEO Myths
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14Debunking SEO Myths (Read Before Doing)
Keyword Research and Content Plan
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15Content Is the #1 Ranking Factor
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16SEO Only Works with High-Quality Content
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17How to Simplify Content
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18Customers Only Consume Simple Content and Bounce the Rest
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19Personalization Is the Key to Success
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20How to Create Personalized Content?
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21Be Yourself In Your Writing Style
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22Be Yourself and Stand Out from Competitors
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23Create Content for a Human Being
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24Humans Consume Content and Google Only Serves Them
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25How to Hire 1% of Top Writers?
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26How to Find 1% of Top Writers?
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27Content Editing Tips and Tricks
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28Editing and Good Writing
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29Good Design Improves Content Quality
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308 Ways Good Design Improves Content Quality (Text)
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31Customers Buy If You Ask Them with Call-To-Action
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32CTA’s: A Beginner’s Guide on How to Sell More With the Right Call To Action
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33Create Catalog Pages That Sell and Rank
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34How to Create Catalog Pages?
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35How to Create Helpful Pages: About Us, Contact, Policy?
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36How to Create Helpful Pages
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37Long Content Ranks Better but Users Prefer Short Content (Find the Balance)
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38How Long Should Website Content Be?
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39How to Do UX Audit?
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40What to Analyze in UX Audit?
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41A Beginner’s Guide on How to Sell More With the Right Call To Action
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42How to Estimate the Quality of Content?
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43How to Measure Quality of Content?
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44E-E-A-T Checklist: Increase Expertise, Trust, Authority
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45E-E-A-T Checklist from Lily Ray
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46How to use ChatGPT in SEO? (Watch Before Generating Texts)
ChatGPT is an excellent tool if you use it right. Most writers do it wrong because of overusing. +100 million people generate similar texts. Nothing special, new, unique. Plagiarism tools show 100% of uniqueness, but there is 0%.
Users hate consuming the same content that they have seen before. Creativity is key. ChatGPT can help with editing, but not writing. Non-unique context with the best grammar never beats unique context with bad grammar. That is why I usually write myself and ask GhatGPT to edit. Simple.
Technical SEO
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47Important Keyword Metrics
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48Keyword Research: Understanding Essential Metrics
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4933 Free Keyword Research Tools (Checked & Reviewed)
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5033 Free Keyword Research Tools
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5116 Paid Keyword Research Tools (Cheap And Expensive)
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5216 Paid Keyword Research Tools
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53Low VS High Keyword Difficulty
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54Low VS High Keyword Difficulty (SEO Metrics)
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55Traditional Keyword Research Is Dead (Do This Instead)
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56Traditional Keyword Research Is Dead (So Do This Instead)
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57Advanced Competitive Analysis Made Easy
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58Advanced Competitive Analysis (Outsmart Competitors)
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59Finding keywords with a lack of quality content in the top 10
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60Finding Traffic Topics with Low-Quality Content
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61Grouping a List of Keywords
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62Grouping a List of Keywords with Priorities
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63Learning Users’ Intent Is a Must-Have
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64How to learn users’ intent?
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65Meta Tags Optimization (Get More Clicks)
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66Meta Tag Optimization: Boost Your CTR and Drive More Traffic to Your Website
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67How to track keywords and traffic?
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68How to Track Keywords and Traffic: Free and Paid Tools to Help You
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69How to Find Video Keywords for YouTube
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70Finding Video Keywords for YouTube: Best Practices, Tips, and Trends
Link Building Methods
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71The Best Technical Optimization Tools
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7211 Technical Optimization Tools I Can’t Live Without
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73Important Features of GSC (Google Search Console)
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74The Basics of GSC for SEO
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75Technical SEO Parameters
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765 Technical SEO Parameters You Must Understand
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77Frequent Technical SEO Mistakes to Avoid
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78Most Common Issues in Technical SEO and How to Avoid Them
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79How To Implement Website Migration
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80How To Prepare and Implement Website Migration
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81How to Make a Technical Audit for Big Websites
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82Technical Audit for Big Websites
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83Technical Optimization Step-by-Step
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84Technical SEO Checklist: Step-by-Step
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85How Often to Make a Technical Audit?
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86How Often Should You Conduct Technical Audits?