Startup Marketing 0 to 1 Million Startup Entrepeneur Revenue
Startup Entrepreneurship Marketing & Business Development for the Ambitious Entrepreneur | Lean Startup Marketing
Startup Marketing
Startup
Startups
Entrepreneurship
Entrepreneur
Lean Startup
Business Development
MBA
Learn how to grow your startup from the early to mid stages with an 11-year marketing veteran from a family of successful entrepreneurs. Learn the easiest marketing techniques get real results without a lot of budget.
This course is for entrepreneurs and marketers selling business OR consumer products/services.
Some of the key learnings in this startup marketing course:
- Growth hacking for entrepreneurs
- Customer acquisition marketing techniques for startups
- Including real examples of successful campaigns I ran + other sample case studies
- How to generate word-of-mouth cost-effectively
- I’ll provide a workbook template for your you to follow step-by-step
- Low-budget startup marketing techniques that actually work
- How to acquire customers who will actually pay for your customer…instead of people who just show interest or engagement
- BIG, common startup marketing mistakes that entrepreneurs and marketing managers often make (and how to avoid them)
- How to spend your marketing budget wisely…instead of wasting it on big capital expenditures
- Partnerships & business development that work in the startup stages
Other startup entrepreneurship topics:
- Cold emails
- Marketing automation for startups
- Fast revenue growth
- Piggybacking approach to marketing credibility
- Influencer marketing for B2B and B2C
- Risk taking
- Business development
- Marketplaces & app store listing optimization
- Growth hacking case studies
- Lean startup marketing techniques for acquiring paying customers
- Marketing tricks to beat the competition
- Lead generation & direct-response marketing
- How to generate a sales pipeline quickly
Sincerely,
Dekker Fraser, MBA
Startup Marketing Tips & What to Avoid
1
Avoid Big Capital Expenditures 1
2
Avoid Big Capital Expenditures 2
3
Borrow Credibility, Don't Build It
4
Startups
5
Approaching Influencers
6
Leveraging & Repurposing Existing Content (OPTIONAL)
7
Latch onto Larger Companies 1
8
Latch onto Larger Companies 2
9
Avoid Perfectionism & Take Non-Financial Risks
10
Marketplaces 1
11
Marketplaces 2
12
ASO 1 - Keyword Research
13
ASO 2 - Optimization
14
Be Specific
Word of Mouth Marketing
1
Word of Mouth 1
2
3 Types of WOM Growth Hacking
3
Word of Mouth Drivers
4
Major Word of Mouth Drivers
5
Tips to Generate Word of Mouth Growth Hacking
6
Word of Mouth Growth Hacking Worksheet
7
Canva Word of Mouth Growth Hacking Case Study
8
Viral Content Growth Hacking
9
STEPPS viral framework
10
Viral Word of Mouth in the Book Industry
11
Beard Bib Example - Virality
Growth Hacking Introduction & Key Concepts
1
The 3 Principles of Growth Hacking
This lecture explains the three fundamental principles of growth hacking. Please download the resource to see them applied with a viral post.
2
Example of the 3 Growth Hacking Principles
3
3 Principles of Growth Hacking
4
Supply & Demand Growth Hacking
5
Example - Low Supply Growth Hacking
6
Economies of Scale or Leverage
This lecture explains the importance of economies of scale in growth hacking, even when you're small. Attached is an example of this is in action.
7
Growth Hacking Tactic for Economies of Scale
8
Marketing Psychology Growth Hacking
This articles goes through of examples of how marketing psychology is used for growth hacking. The downloadable resource shows an example of how to apply marketing psychology in a personalized way, at scale, to increase sales.
9
Example - Marketing Psychology Growth Hacking
10
Growth Hacking Mistakes
11
Growth Hacking Mistakes
12
Look for Big Opportunities, Not just Problems
13
50+ Growth Hacking Cases Studies (Including Tinder, Freshly, Harry's, etc.)!
Easy Approaches to Growth Hacking Acquisition & Lead Generation
1
Pay People to Talk to Sales
2
Lead Generation Is Easy
3
Enter Low Supply Channels: Easy Growth Hacking
4
Market Your Offer Instead of Your Product
Growth Hacking Network Effects & 2-Sided Markets
1
Seeding Markets with Network Effects
2
Seeding 2-Sided Markets
3
Growth Hacking 2-Sided Markets
4
Economies of Scale or Leverage
5
Airbnb Growth Hacking Case Study
6
Appendix
You can view and review the lecture materials indefinitely, like an on-demand channel.
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don't have an internet connection, some instructors also let their students download course lectures. That's up to the instructor though, so make sure you get on their good side!
30-Day Money-Back Guarantee
Includes
5 hours on-demand video
4 articles
Full lifetime access
Access on mobile and TV
Certificate of Completion