Sales Funnel Masterclass: Master Sales Funnels in Marketing

A sales Funnel is a money-making machine, but first, you need to learn how to set up a sales funnel.

Inside the course, you'll learn everything about the science of Marketing & Sales funnels to Funnel creation using Wordpress and mostly Free plugins and themes.

The course also covers web design, copywriting, and Email Marketing automation using Mailchimp.

If you take this Funnel course Masterclass, you will learn how to write an auto-respondent email sequence from scratch and copywriting techniques to write compelling sales copy for great results.

This Sales & Marketing funnel masterclass is for people seeking to learn how to create a Great Funnel from scratch using the most recent techniques.

If you're seeking to create a funnel from scratch using Wordpress, Free Plugins, and website themes, then this course is the right fit for you.

It's also an excellent course for creating a money-making machine.

A funnel is a money-generating machine that you only set up once and watch the money flow afterward.

This course is a complete sales & Marketing funnel masterclass. Inside the course you'll learn not only how to set and automate a funnel but also about the science of funnels and how to select the perfect fit funnel for your business.

We will also go through email marketing automation using Mailchimp, and the course contains bonus copywriting comprehensive courses that will enable you to write excellent and persuasive take-action sales copy.

We will only use WordPress to create the funnel, so there is no need to use clickfunnels if you don't want to.

Yes, you can make a lot of money as a funnel developer.

Being a wordpress developer is not enough in today's world, so you have to come up with innovative ideas and create new freelance products to sell for more profit and cash flow.

Many companies are looking for freelance developers to create funnels for them, and this course will teach you exactly how to do that.

You will acquire a skill you can sell on freelance platforms such as Fiverr, freelancer, and Upwork, which is a perfect side hustle to carry around.

Cold calling is a form of sales solicitation from businesses to customers who've never interacted with the salesperson making the call. It generally refers to phone-based conversations (cold calling) but technically covers in-person door-to-door interactions.

Cold calling is where you would need to live for a while until you develop a portfolio of customers that can allow you to earn money to live comfortably.

Email and phone cold calls are inevitable to market your freelance web development services.

The Dream 100 is a process for finding and infiltrating the online congregations of a specific target market. It was created by Chet Holmes and popularized by Russell Brunson, the founder of ClickFunnels, in his Secrets Trilogy… DotCom Secrets. Expert Secrets.

So go ahead and start creating your Dream 100 Customers list, and realize that the most crucial part is consistently doing it.

It is crucial to keep enlarging your customer email list to make the most money possible.

You get paid for solving a problem.

Building a sales funnel alone is not enough to make money because your sales funnel needs to solve a problem for your target audience.

You shouldn't expect to make money if it doesn't solve a problem.

Just as Elon Musk said, and it's so true, "We get paid in direct proportion to the difficulty of the problems that we solve."

So make sure that other than your sales funnel targetting a specific audience, it solves a real problem.

Explore the different types of traffic :

• Direct Traffic. As we mentioned, direct traffic is categorized as traffic that does not come from a referring website. ...

• Organic Traffic. ...

• Paid Search Traffic. ...

• Social Traffic. ...

• Email Traffic. ...

• Referral Traffic. ...

This course is a good fit for anyone seeking to create and optimize sales funnels from scratch.

Use the knowledge from the course to create sales funnels, and you can even sell them on Freelance platforms as a wordpress web developer.

It only takes website hosting to launch a website, and throughout the course, I teach you how to use FREE Plugins to create a simple opt-in + Pre-sell page as well as a webinar page, checkout page, and how to set up payment processes.

A sales funnel also called a purchase funnel, is the visual representation of the customer journey, depicting the sales process from awareness to action.

A sales funnel can help you track your leads as they progress to becoming paying customers. A sales funnel is a tool used to track leads as they progress from prospects to customers. You can optimize your sales and marketing efforts by examining your sales funnel.

Top of Funnel (TOFU)

TOFU content should focus on common issues that your persona faces. This content is purely educational and centers around helping your target audience — without explicitly promoting your own business.

EXAMPLE: If your business sells widgets, a TOFU offer might be The Definitive Guide to Using Widgets.

Middle of Funnel (MOFU)

MOFU content should be about your business, solution, and brand. In these offers, you want to help leads establish buying criteria. You’ll also want to illustrate what is most important to product/service satisfaction and why your products or services are the best choices.

EXAMPLE: If your business sells widgets, a MOFU offer might be My Brand’s Widgets vs. Brand X Widgets: A Side-By-Side Comparison.

Bottom of Funnel (BOFU)

BOFU offers present you with a unique opportunity to address exactly how your product or solution meets the specific needs of the prospective buyer.

BOFU offers free consultations, and demos provide an excellent opportunity to ask questions. They gain deeper insights into the buyer’s unique situation. With this knowledge, you can help your prospective buyer discover precisely how your product/service can meet her specific needs and challenges – including addressing any reservations she may have about buying from you.

ToFu (top-of-funnel) focuses on a high volume of leads, with an emphasis on not pressuring potential customers by offering relevant information that addresses a need, question or problem they may have. Content for this stage may include blogs, white papers and eBooks.

MoFu (middle-of-funnel) is where the marketer positions their company as the best provider of a product to suit the customer's needs. This point may include targeted offers and content, such as podcasts, comparison charts and webinars.

BoFu (bottom-of-funnel) is the closing stage, where the marketer goes for the sale. While person-to-person contact is likely for the sake of building a relationship with the lead, content may include case studies, trials, live demos, and consultations.

Ensure your sales funnel solves a real problem before expecting profit or conversions.

People have genuine problems that they want solutions to, and your role as a marketer is to provide them with an answer to their problems.

Do not preach what you can't back up, so always make claims you know you can back up.

The last thing you want is to disappoint your target core audience by claiming to have the cure for a problem you can't solve. You will always be faced with reality, and the web doesn't forget.

Think of your funnel in three separate parts: the top, middle, and bottom. Decide what you want from each stage of the funnel; for example, maybe you want to increase your traffic at the top of the funnel, boost your engagement rate in the middle, and increase your conversions at the end.

A lead magnet is a marketing term for a free item or service that is given away to gather contact details; for example, lead magnets can be trial subscriptions, samples, white papers, e-newsletters, and free consultations. Marketers use lead magnets to create sales leads.

While the exact steps of a sales funnel can vary dramatically, it typically follows the same process: awareness, interest and evaluation, desire, action, and re-engagement.

What is a Lead Magnet? A lead magnet is a marketing strategy that consists of providing an incentive to your website visitors in exchange for their contact information.

Lead magnets are essential assets in digital marketing because they help build email lists, develop customer relationships, and increase sales.

to explore ideas that are creative and unusual and that are not limited or controlled by rules or tradition To solve this puzzle, you'll have to think outside the box.

You need to stand out from the competition to compete in blue oceans rather than red oceans.

Please find a list of Holy Grail Marketing books you can use to learn real marketing from marketing living legends,  such as Seth Godin and Gary Vaynerchuk.

It's also recommended to read the Book Blue oceans to remove the brainwashing that markets are saturated.

You'll take your marketing and sales skills to the next level by reading and studying the recommended books in the video.

Another powerful effect of using the free strategy is that it usually results in a far more significant customer base using the free products, who become proponents for your company. This expanded footprint or market share can significantly affect the price that acquirers or investors are willing to pay for your company. They recognize that even though these customers have yet to be monetized, they represent the excellent potential for future monetization. Twitter and Facebook are two perfect examples of this.

There are several benefits of A/B testing. A/B testing lets you increase user engagement, reduce bounce rates, increase conversion rates, minimize risk, and effectively create content. Running an A/B test can have significant positive effects on your site or mobile app.

A/B tests are helpful for understanding user engagement and satisfaction with online features like a new feature or product. Large social media sites like LinkedIn, Facebook, and Instagram use A/B testing to make user experiences more successful and as a way to streamline their services.

There are lots of examples of lead magnets, but here is a simple list :

1. Whitepaper. A whitepaper is an in-depth thought leadership piece that shares unique data, perspectives, or advice with your audience. ...

2. Webinar. ...

3. Mini Guide or Ebook. ...

4. Templates. ...

5. Product Samples or Trials. ...

6. Automated Evaluation. ...

7. Real-World Evaluation. ...

8. Training Videos.

Take action Now.

Tactics to Identify Your Target Audience

• Start with your current customers.

• Think benefits, not features.

• Collect demographic data on your target audience.

• Send out customer surveys.

• Look for trends in online customer feedback.

• Go niche.

• Research your competitors.

• Create a market positioning map.

Learn about your customers to better serve them by creating the ultimate sales funnel.

You need to do in-depth research about your target core audience so that you can learn more and more about them.

Outsourcing is one of the best ways to level up your business by accomplishing more in less time. Fiverr is a great platform to facilitate your entire outsourcing process because it connects you with affordable freelancers specializing in a specific deliverable.

Help other people grow by optimizing your time and focusing more on essential matters that require your attention.

An ebook is a book presented in a format that allows you to read it on an electronic device like a computer or handheld device. Several books that are available in printed versions can be found as ebooks. These include everything from bestselling fiction, and classics to references and academic texts.

6 tips to help improve your ebook sales

• Target an audience. Your book has a topic, and this topic is bound to be interesting to someone, somewhere in the world. ...

• Edit and proofread. ...

• Use a flashy cover page. ...

• Promote your ebook online. ...

• Publish on multiple platforms and in multiple formats. ...

• Set a realistic price.

Retarget previous visitors to your Facebook or Instagram pages. Facebook retargeting ads are shown to users who have visited your eCommerce website or interacted with your Facebook or Instagram page in the past. This Facebook ad strategy is a great way to nurture relationships you've already started.

The 4 Elements of an Irresistible Lead Magnet

• 1 | Well designed. Of course, as a designer, I have to mention this first ?. ...

• 2 | Speaks to your audience's struggles. ...

• 3 | Give them an easy win. ...

• 4 | Make it specific.

"We learn more from our failures than from our successes. Not only do we find out what doesn't work so that we can adjust our future attempts, we learn about ourselves in the process and gain a bit of empathy towards others that might be struggling as well." People have studied failure.

Your review matters, so please kindly leave an honest review.

According to LibraryAware, “Opt-in pages, formerly referred to as subscribing pages, are webpages where patrons can “opt-in” to receive library communications, like newsletters or promotional emails that your library sends to specific interest groups,”

A pre-sell page is precisely what it sounds like: a landing page your visitors view before showing an actual product or offer. In many cases, the pre-sell page is the middleman between an advertisement (like Google Ads, for example) and your shopping cart.

This part of the course walks you through the opt-in + pre-sell page.

I have chosen to mix the pages in one page because I saw that to be the right thing.

You can decide to do something completely different; in other words, you can create separate pages.

The opt-in + Pre-sell page aims to squeeze your target core audience's email addresses and contact information and lead them to the webinar page.

This part of the course walks you through the opt-in + pre-sell page.

I have chosen to mix the pages in one page because I saw that to be the right thing.

You can decide to do something completely different; in other words, you can create separate pages.

The opt-in + Pre-sell page aims to squeeze your target core audience's email addresses and contact information and lead them to the webinar page.

This part of the course walks you through the opt-in + pre-sell page.

I have chosen to mix the pages in one page because I saw that to be the right thing.

You can decide to do something completely different; in other words, you can create separate pages.

The opt-in + Pre-sell page aims to squeeze your target core audience's email addresses and contact information and lead them to the webinar page.

A webinar landing page is designed keeping the registration process in mind. Landing pages endure separately from web pages. They are the "landing" spot for visitors that have clicked on a link from a marketing advertisement, online media post, or promotion

A Global checkout is the standard checkout that a customer sees after they add items to their cart and proceed to checkout. Having a custom-built checkout instead of the default WooCommerce checkout ensures that all your customer's questions are answered, and they don't feel anxious at any step of the checkout process.

Funnel testing is a testing method that involves comparing not just two pages against each other, but multiple pages that are related and are all part of your sales funnel.

5 stages of customer awareness, as outlined by Eugene Schwartz in his copywriting classic “Breakthrough Advertising”.

• Unaware.

• Problem Aware.

• Solution Aware.

• Product Aware.

• Most Aware.

Clickbait Will Attract the Wrong Visitors

You need people to find your site and genuinely enjoy it, respect it and come back when they need your product again. Clickbait, based on vague adjectives and overblown promises, doesn't do any of that. Its viral potential attracts mostly first-time audiences

Effective subconscious marketing takes meticulous planning, delving into your brand's message and uncovering the characteristics that make your selling points truly unique.

If you're just getting started writing and telling stories, here are some storytelling tips that can help you strengthen your narratives and engage your audience:

• Choose a clear central message. ...

• Embrace conflict. ...

• Have a clear structure. ...

• Mine your personal experiences. ...

• Engage your audience. ...

• Observe good storytellers.

Keywords Everywhere is a freemium chrome extension that helps you with Keyword Research. It shows monthly search volume, CPC, competition & 12-month trend data on 10+ websites. It also provides traffic, link metrics, and backlink data.

Keywords Everywhere are safe. It is used by over 750,000 people on Google Chrome alone, and boasts a 4.7/5 rating from 4,300 reviews. You can also see the extension has plenty of positive feedback on the Chrome Web Store page.

People at this stage are not necessarily in need of anything. Looking at this differently, people are unaware of and don’t care about you. They don’t know you. And most importantly, people at this stage won’t buy from you.

Imagine you are a local pet shop that just opened last week. As you can imagine, many people don’t know you: your relatives, your neighbors, and a lot of pet parents. They are all part of this group. They can’t tell you, so it’s practically impossible for them to buy from you at this point.

Nine tips for making a great first impression

• Make genuine contact. which is a non verbal form of communication. ...

• Put people at ease by showing them affection once they visit your website.

• Show your worth and display your credentials

• Be authentic. ...

• Be a good communicator. ...

• Use positive language. ...

• Be empathetic. ...

• Do your research and come prepared.

1. Backstory.
   This is the past story of the character, which is related to your product. For example, if you sell a weight-loss program, you want to tell a story of someone who was very overweight and now is not. Usually, it’s better if it’s you. However, it can be any person. A good backstory matters.

The best way to change someone's mind is to tell a good story. If you want to convince someone to invest in themselves by buying your product, you should tell the story of how you did the same in the past and how it changed your life. Tell how the investment, how the spending of real money, made an impact on your life. This type of selling is potent.

This might be difficult to do, but you must show the character's flaws. Even Superman has flaws - family problems and Kryptonite. And because of these flaws, we can empathize with him. People will not relate to a perfect person. They relate with someone who’s not.

You cannot make everyone happy. What’s more, you cannot make everyone like you. And by trying to do this, no one will like you. The power of polarity is about sharing opinions on complex matters and sticking to them, no matter how much people may disagree with you. Some people will hate you, but others will start to love you and buy everything from you. No one will talk about you if you don’t show who you are.

The attractive character is the persona you are sharing with your audience. This persona is how you communicate with your prospects, audience, or list. Your attractive character helps you to attract customers, build a relationship with them, and grow your following.

The storyline of a book, film, or play is its story and how it develops. The surprise twists in the storyline are the film's greatest strength. Synonyms: narrative, plot. More Synonyms of a storyline.

The attractive character must have storylines to resonate with the target core audience.

This is the practice section, where we will build attractive characters together.

Please complete the lecture, and make sure to ask any questions if you have any.

Ask questions in the Q/A Section of the course.

Research is crucial in creating an influential attractive character to captivate the attention and encourage calls to action.

Complete the lecture to find out my weird character research and analysis technique.

Research is crucial in creating an influential attractive character to captivate the attention and encourage calls to action.

As we know by now, the attractive character has four elements.

This lecture will show you how to create the 4 elements based on customer research.

This lecture will help you create storylines and the identity of the attractive character.

A value ladder (or sales ladder) is a tactic to help “ease” a customer into your final offer. Value ladders start with something small and easy to sell — like free offers — to build some initial trust and get the prospect interested in your brand.

Discover the various methods you can use to send traffic to your Funnel.

You can use these techniques easily to get traffic into your sales funnel and make some profit on sales.

While television provide accuracy on exactly what is coming on and what time it's going to be coming on, the internet provides more information and knowledge.

• Demographic information tends to focus on external or physical factors such as age, ethnicity, gender, location, etc., while psychographic information focuses on psychological factors such as motivations, beliefs, priorities, etc.

• The most unique strength that psychographic segmentation offers is its inherent acknowledgement that people are different, and that they are often motivated by vastly different values, personalities, lifestyles, and/or attitudes. Demographic segmentation, on the other hand, tends to focus on somewhat generic data points (e.g., age, location, occupation, etc.) that can be misleading in terms of perceived commonality among people groups.

The pain-pleasure principle, developed by Sigmund Freud, suggests that peo- ple make choices to avoid or decrease pain or make choices that create or increase pleasure. The pain-pleasure principle is the core of all the decisions we make. Beliefs, values, actions, and decisions are built upon this principle.

Let's do customer research about customers looking to lose weight to figure out their psychographics and demographics.

For brands, empathy can be used to create customer personas, which can help to inform more effective targeting. In terms of marketing, however, it means asking what customers truly value rather than what will sell.

Let's do customer research about people looking to make money online and figure out their psychographics and demographics using what we've learned together.

What is a pattern interrupt? Pattern interrupting is a way to alter a person's mental, emotional, or behavioral state to break their typical habits. Think of it as an unexpected act that jolts them into another form of mind.

Pattern interrupts are an especially popular in marketing videos, direct mail, and cold calls. It works like this: Just when a prospect is getting bored and zoning out, you hit them with something they're not expecting.

Types of Traffic Sources

• Direct Traffic. As we mentioned, direct traffic is categorized as traffic that does not come from a referring website. ...

• Organic Traffic. ...

• Paid Search Traffic. ...

• Social Traffic. ...

• Email Traffic. ...

• Referral Traffic. ...

• Other.

5 Stages of Awareness: A Different Perspective

• Stage 1: Unaware.

• Stage 2: Pain Aware or Problem Aware.

• Stage 3: Solution Aware.

• Stage 4: Product Aware.

• Stage 5: Most Aware.

Increasing your store's profitability starts with the customers you already have. Repeat customers are not only going to spend more at your store more often, but they'll also help the market to new customers, making them a powerful customer acquisition tool.