Sales Analytics: Sales Analysis & Modeling using Excel
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- Curriculum
- FAQ
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If you are a sales professional or someone looking to enter this field, knowledge of sales data analysis is a must-have skill in today’s world. Sales Analytics is an essential aspect of any sales organization, and understanding how to analyze and model your sales data can give you a competitive edge in the market. Are you tired of relying on guesswork to drive your sales strategies? Are you ready to make data-driven decisions that can increase your sales and improve your bottom line? If so, then enrolling in this course is a must. This course will give you the skills and knowledge you need to make data-driven decisions, increase sales, and achieve your career goals.
In this course, you will:
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Prepare and process sales data to find answer to sales questions
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Visualize sales data and create dashboards to share with stakeholders
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Gain expertise in using decision tree models to segment leads and identify most-likely-to-convert leads
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Master the art of sales forecasting, including trend analysis and predictive modeling
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Become proficient in making regression model to predict churn probability and creating retention plans
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Apply your newfound knowledge through hands-on projects and real-world case studies
Why learn Sales Analytics?
Sales data analysis is critical for success in today’s fast-paced and competitive sales environment. This course will help you understand the key metrics and techniques used by top sales professionals to measure performance, identify trends, and make data-driven decisions. You’ll also learn how to effectively communicate your findings to stakeholders and drive business results. Whether you are a sales professional, marketer, business analyst, entrepreneur, or student, this course will give you the skills you need to succeed in today’s data-driven world. Enroll now and take the first step towards becoming a sales analytics expert.
Course activities
Throughout the course, you will complete hands-on projects and real-world case studies to reinforce your learning. You’ll have the opportunity to apply your newfound skills and knowledge to real sales scenarios and see the impact of your analysis on sales performance. Some of the activities you would do in this course are:
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Segment leads and identify the segment which is most likely to convert
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Forecast future sales based on historical sales data
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Find the relationship between sales and other factors and use it to focus resources on factors that drive sales
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Predict the probability of churn for customer and create a retention plan accordingly
5 Reasons why you should choose this Sales Analytics course
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Carefully designed curriculum teaching you about all aspects of Sales analytics and tools used while doing analysis
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Step-by-step guidance & sales related examples and case studies to help you become a skilled sales analyst
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Downloadable Excel files containing data and solutions used while creating models for sales analytics
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Class notes and assignments to revise and practice the concepts on sales analytics
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A supportive and engaging community of fellow students
What makes us qualified to teach you?
The course is taught by Abhishek and Pukhraj. Instructors of the course have been teaching Data Analytics, Machine Learning and Business analytics for over a decade. They have an in-depth knowledge of business data analysis and visualization using tools like Excel, SQL, Python and Tableau.
We are also the creators of some of the most popular online courses – with over 1 million enrollments and thousands of 5-star reviews like these ones:
I had an awesome moment taking this course. It broaden my knowledge more on the power use of SQL as an analytical tools. Kudos to the instructor! – Sikiru
Very insightful, learning very nifty tricks and enough detail to make it stick in your mind. – Armand
So if you’re ready to take your sales skills to the next level, enroll in Sales Analytics: Sales Analysis & Modeling using Excel today!
Cheers
Start-Tech Academy
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7Introduction to Sales KPIsVideo lesson
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8KPIs to measure Salesperson performanceVideo lesson
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9Marketing KPIsVideo lesson
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10QuizQuiz
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11Financial KPIsVideo lesson
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12Customer related KPIsVideo lesson
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13Quiz - Sales KPI'sQuiz
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14Case Study on KPI's - Blunder PifflinText lesson
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15About the case and dataVideo lesson
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16Case study - Joining data tables in ExcelVideo lesson
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17Cleaning the data using filters in ExcelVideo lesson
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18Finding Lead Conversion TimeVideo lesson
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19Practice ActivityText lesson
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25Pie Chart for region-wise percentage contributionVideo lesson
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26Bar chart for category-wise average order valueVideo lesson
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27Line chart for lead generation trendsVideo lesson
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28Scatterplot for salesperson performance analysiVideo lesson
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29Creating a simple sales dashboardVideo lesson
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30Practice ActivityText lesson
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31The Whale modelVideo lesson
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32Data questions from whale modelVideo lesson
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33Quiz - whale modelQuiz
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34Lead segmentation using decision treesVideo lesson
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35Preparing Excel for analysis - XLSTATVideo lesson
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36Lead Segmentation Case StudyVideo lesson
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37About the lead dataVideo lesson
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38Building a decision tree model in ExcelVideo lesson
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39Interpreting result - Tree nodesVideo lesson
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40Interpreting result - Classification criteriaVideo lesson
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41Inference from the model resultVideo lesson
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42Predicting using the trained modelVideo lesson
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43Advanced customization options for decision treesVideo lesson
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44Practice ActivityText lesson
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45Quiz- Lead SegmentationQuiz
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51Introduction to sales forecastingVideo lesson
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52Trend and Seasonality model for sales forecastingVideo lesson
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53Additive time series model in ExcelVideo lesson
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54Multiplicative time series model in ExcelVideo lesson
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55Linear regression model for predictionsVideo lesson
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56QuizQuiz
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57Understanding the output of linear regression modelVideo lesson
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58Quiz - Sales forecastingQuiz
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59Case study - Linear regressionVideo lesson
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60About the dataVideo lesson
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61Preprocessing the dataVideo lesson
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62Building a linear regression model in ExcelVideo lesson
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63Predicting values using the trained modelVideo lesson
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64Using XLSTAT for creating a linear regression modelVideo lesson
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65Practice ActivityText lesson
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66Importance of retention for sales teamsVideo lesson
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67Logistic regression model for churn predictionVideo lesson
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68Confusion Matrix for model accuracyVideo lesson
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69Quiz - Retention and logistic regressionQuiz
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70Retention case study and dataVideo lesson
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71Creating a logistic regression model using ExcelVideo lesson
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72Predicting churn probability using trained modelVideo lesson
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73Practice ActivityText lesson
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74The final milestone!Video lesson
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