Professional Business Email Writing And Email Etiquette
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- Curriculum
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Approach email writing as a professional by doing two things:
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Become more productive in how you handle email that comes in and out.
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Improve your actual writing and communication style.
BETTER WRITING OF EMAIL
Grammar, word choice, the points we decide to make, and our eloquence in communication are a part of the quality of our writing. In this course, we’ll go over word choices and deciding which points to prioritize. We’ll also discuss how to write more eloquently and succinctly.
You don’t have to become a poet, but for professional communication, you do need to express yourself clearly and efficiently, and that’s what we’ll focus on in this course.
Additionally, you must embrace the most boring part of writing, which is proofreading. We’ll focus on proofreading strategies as well.
EMAIL PRODUCTIVItY
Email productivity is a big topic among busy professionals because we all want to spend less time reading, processing, and replying to email.
Sure, it’s nice to get email sometimes because some email carries good news like clients who want to pay or friends who want to hang out. But most of email is just other people adding tasks to our todo lists, and we want to be careful of that.
Invest in your career! Enroll today!
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2
Section introduction to writing professional emails -
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Example of an email written between employees of the same company
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4
Example of a confused and convoluted email, and how to improve it
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5
Further explaining the previous lecture on not writing convoluted email
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6
Your out of office auto-response email script
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7
How to politely ask for something without the risk of offending them
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8
The error to avoid when writing short sentences
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9
Writing an email to co-workers or a manager - exercise
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10
Writing an email to co-workers or a manager - exercise answer
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17
How to write as a manager - section introduction
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18
How to give employees more confidence with your communication
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19
How to give compliments and encouragement that resonates
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20
How to give employees instructions
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21
Maintaining a resource document library with employee instructions
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22
Creating a culture and dealing with whining or complaining employees
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23
Pitching section introduction
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24
How to approach your first potential client in a professional way
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25
Example of a highly-effective email pitch you can write
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26
Email follow up sequence
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27
Following up after a successful meeting
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28
Example of a bad pitch
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29
Example of a good pitch
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30
Writing email recap
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31
Exercise - writing a cold email pitch
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32
Exercise - writing a cold email pitch - answer
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45
Section introduction - how to be more productive with email (Gmail examples)
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46
Email productivity fundamentals that relate to personal development
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47
Professional photo icon
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48
Using templates in Gmail
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49
Use labels to properly organize your inbox
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50
Categories in Gmail and how they are different than labels
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51
Answering email on the go using voice to text
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52
Answering email in a split screen to go faster
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53
Stopping unwanted email
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54
Inbox 0 mindset and strategy
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55
Create rules to automatically filter emails
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56
Schedule emails instead of sending right away
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57
Schedule Meetings directly in Gmail
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58
Searching Gmail by attachment size to find which to delete to save space
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59
All Gmail search operators
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60
Teaching people who email you to send shorter messages
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61
Email support ticketing software signup
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62
Using the knowledge base in Zoho to speed up customer support
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63
Email templates in Zoho
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64
Mistake not to make with too much automation
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65
How to invite other agents and begin delegating customer support tickets
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66
Email ticketing section conclusion and last few features discussion
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67
Assertiveness section introduction
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68
Assertiveness definition
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69
Situations when it's difficult to know when and how much to be assertive
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70
Not an option - you need it so you are not passive aggressive later
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71
Example - being assertive working from home and getting others to be quiet
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72
Create limiting beliefs in others
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73
Example of saying no with courtesy and reinforcing it with a limiting belie
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74
Assertive communication exercise
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75
Assertive communication exercise - answer
