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4.39 out of 5
4.39
473 reviews on Udemy

Email Marketing with Dekker: Cold Email Marketing & More!

Udemy Email Marketing (Unofficial): Cold Email Marketing, Email Writing & Business Development | Email Marketing
Instructor:
Dekker Fraser, MBA
40,596 students enrolled
English [Auto]
Cold Emails
Cold Email
Cold Emailing
Lead Generation
Email Marketing

Master high-performing email marketing for B2B, B2C & ecommerce in this Udemy email marketing course! Learn email marketing automation, cold email writing, cold email marketing, email copywriting & more in the ultimate email marketing course.

I’m going to teach you…

  • How I secured a meeting with the CEO and executive team of a $30 million business off just one single automated cold email marketing template

  • How to achieve open rates over 50% and boost your clicks and responses from cold email marketing

  • How to change people’s minds using key email marketing copy

  • The six big tips for writing effective, persuasive cold emails

  • The BEST copywriting frameworks for cold emails & email marketing

  • My personal B2B copywriting framework

  • Various ways to get your hands on a great cold email marketing list (without building an email list slowly!)

  • Techniques for automating email sequences & testing results from email marketing

  • Email marketing for sales & business development

  • Email marketing jobs training

  • Email marketing platforms

This course is for people working in sales, business development, marketing, and entrepreneurship.

I’ve done email marketing for over 12 years using various techniques and technologies, seeing what works and what doesn’t. I worked for companies ranging from tiny, bootstrapped startups all the way up to the Fortune 100. I taught college level marketing and published numerous marketing books. I also have an MBA in marketing from Northwestern University.

Let me reveal my methods for effective cold emails! Sign up today.

Cold emails, three-two-one strategy, business development and sales emails, cold emails to generate sales meetings, incentives to improve email performance, email marketing, cold email, cold email marketing and cold emails for B2B lead generation marketing, high-performing cold email case studies and examples, improving performance of your cold emails, email persuasion and how to change minds, B2B copywriting | What is email marketing?

“One of the single best cold email marketing courses out there!”

Writing Cold Emails (with Examples)

1
Cold Email Marketing Tip #1
2
Cold Email Marketing Tip 1
3
Cold Email Marketing Tip #2
4
Cold Email Marketing Tip #3
5
GDPR & Cold Email Marketing Compliance
6
Cold Email Marketing Tip #4
7
Cold Email Marketing Tip #5
8
Cold Email Marketing Tip 5
9
Cold Email Marketing Tip #6
10
Cold Email Marketing Tip #6 Explained
11
PAS Formula for Email Marketing
12
Levels of Awareness for Email Marketing
13
SAMPLE EMAIL MARKETING
14
Cold Email Marketing that Worked on Me!
15
Case Study on Email Marketing
16
Measuring Success of Email Marketing
17
Measuring Success of Email Marketing
18
BDR Email Marketing Advice
19
Cold Email Marketing
20
Data-Driven Cold Email Marketing Insights
21
Data-Driven Cold Email Marketing Insights

Ecommerce Email Marketing

1
Ecommerce Email Marketing

Your Cold Email Marketing List

1
Your List A - Email Marketing
2
Your List B - Email Marketing
3
Your List C - Email Marketing
4
Your List D - Email Marketing
5
Your List E - Email Marketing
6
Your List F - Email Marketing
7
Getting Emails from LinkedIn Sales Navigator

Cold Email Deliverability

1
New Email + Warming It Up
2
Deliverability Checklist for Email Marketing
3
Cold Email
4
Bounce Rate

Cold Emailing: Start the Bottom of the Funnel?

1
3-2-1 Strategy Salesforce for Email Marketing
2
3-2-1 Strategy HubSpot for Email Marketing
3
3-2-1 Strategy Mailchimp

Lead Generation Offers

1
Promote Your Offer, Not Your Product
2
Hard Offer 1
3
Hard Offer 2

B2B Copywriting for Lead Generation & Demand Generation

1
SPF Formula
2
Psychology - Reactance
3
Psychology - Endowment
4
Psychology - Distance
5
Psychology - Uncertainty
6
Psychology - Corroborating Evidence
7
Funnel 1
8
Funnel 2
9
SPF Workbook
10
Copywriting Mistakes 1
11
Copywriting Mistakes 2
12
Tips
13
Persuasion
14
Appendix
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FREE For First 1000 Enrolls

Includes

7 hours on-demand video
6 articles
Full lifetime access
Access on mobile and TV
Certificate of Completion

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