Business & Technical Writing Immersion
- Description
- Curriculum
- FAQ
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Business Writing Immersion covers a proven, systematic approach to the art of effective, persuasive business and financial writing. Using 12 steps and almost 60 practical techniques, the course works through from initial writing analysis to final copy, producing documents that succeed every time. For each writing technique, the course provides tutorial with exercises and thoughtful answers. Special instructions help professionals for whom English is a second language. Advanced techniques help teams write long documents such as proposals.
Each step of the course consists of videos, supplemental PDF documents that will allow you to follow along with the instructor, and an e-book extract that pertains to the segment being covered in the video for reference. There are 38 video modules for this course, including supplemental materials, averaging approximately 7-10 minutes each.
In addition, a section for Writing Professional Emails is added as an appendix, and a new section for ESL is included as well, covering tenses, verbiage, and tone.
A breakdown of materials is as follows:
- Introduction & Overview
- Step 1 – Analyze Purpose
- Step 2 – Analyze Audience
- Step 3 – Writing the Purpose Statement
- Step 4 – Gathering information
- Step 5 – Writing the sentence outline
- Step 6 – Writing the draft
- Step 7 – Revising content and organization
- Step 8 – Editing for coherence
- Step 9 – Editing for clarity
- Step 10 – Editing for economy
- Step 11 – Editing for readability
- Step 12 – Conclusion and final thoughts
- Appendix B – Tips for writing emails
- Appendix C – ESL Articles, Attitude and Approach, and Tenses
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6Writing Sentence Outline Part 1Video lesson
Instructor Dan Graham goes over the techniques used in writing the sentence outline - part 1 of 4.
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7Writing Sentence Outline Part 2Video lesson
Instructor Dan Graham goes over the techniques used in writing the sentence outline - part 2 of 4.
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8Writing Sentence Outline Part 3Video lesson
Instructor Dan Graham goes over the techniques used in writing the sentence outline - part 3 of 4.
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9Writing Sentence Outline Part 4Video lesson
Instructor Dan Graham goes over the techniques used in writing the sentence outline - part 4 of 4.
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13Edit for CoherenceVideo lesson
Instructor Dan Graham demonstrates how to edit your document for coherence.
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14Repeat Key WordsVideo lesson
Instructor Dan Graham demonstrates a key technique in repeating key words.
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15Begin with the PointVideo lesson
Instructor Dan Graham shows how to make sure your document begins with the point.
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16Transition WordsVideo lesson
Instructor Dan Graham shows what transition words are and how to use them.
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17Vertical ListsVideo lesson
Instructor Dan Graham demonstrates the use of vertical lists.
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18Visual DevicesVideo lesson
Instructor Dan Graham analyzes visual devices and demonstrates usage.
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19Edit for ClarityVideo lesson
Instructor Dan Graham demonstrates how to edit for clarity.
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20Use Concrete WordsVideo lesson
Instructor Dan Graham discusses the use of concrete words in your document.
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21Use Active VerbsVideo lesson
Instructor Dan Graham demonstrates usage of active verbs.
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22Simplify TenseVideo lesson
Instructor Dan Graham explains the benefits of simplifying tense and demonstrates techniques.
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23Avoid Subjunctive MoodVideo lesson
Instructor Dan Graham demonstrates how to avoid the subjunctive mood.
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24Identify and Replace AmbiguityVideo lesson
Instructor Dan Graham shows how to identify and replace ambiguity.
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25Use Standard EnglishVideo lesson
Instructor Dan Graham defines "Standard English" and explains the importance of usage within your document.
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26Ensure Modifier PlacementVideo lesson
Instructor Dan Graham definies modifiers and demonstrates techniques to ensure modifier placement.
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27Edit for Economy Part 1Video lesson
Instructor Dan Graham shows how to edit for economy - part 1 of 3.
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28Edit for Economy Part 2Video lesson
Instructor Dan Graham shows how to edit for economy - part 2 of 3.
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29Edit for Economy Part 3Video lesson
Instructor Dan Graham shows how to edit for economy - part 3 of 3.

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